A Day Like No Other
October 27, 2007 started out like any other Homecoming. Then things got interesting.
Alumni Notes
From the Desk of Alisa Robertson
Alumni News
Helping College Dreams Come True
Alumni Directory
Update Magazine March 2008
Feature Stories
What's in a Name Anyway?
Why business schools increasingly are named, and what it means.
The Financial Picture for Public Higher Education
Could a new model get higher education funding back on track?
Departments
MARCH 2008 VOLUME 26 NUMBER 1
EDITOR: Lari Fanlund
ALUMNI NEWS EDITOR: Kaylene Reilly
DESIGN: Lori Strelow
EDITORIAL ASSISTANCE: Christie Cirilli and Sarah Pagel
PRINTING: Hi-Liter Graphics
EDITORIAL BOARD: Alisa Robertson, Melissa Amos-Landgraf, Jim Kubek, Richard Lee, Deborah Mitchell, Mark Matosian, Kayleen Reilly, Steve Schroeder
COVER: A new era for the Wisconsin School of Business began in October, with a unique $85 million naming gift. Another sign of a school on the move: installation of an 8-foot-high UW crest on
a major addition to Grainger Hall that is rapidly nearing completion.
Cover photo for UPDATE by Bruce Fritz
UPDATE is published in print and online by Wisconsin Business Alumni to inform alumni and friends about programs and activities of the University of Wisconsin-Madison School of Business and its alumni. Printing is paid for with private contributions. This issue, and previous ones, are available online. Correspondence should be sent to lfanlund@bus.wisc.edu or mailed to:
UPDATE
5151 Grainger Hall
975 University Ave.
Madison, WI 53706-1323
Visit the Wisconsin School of Business Web home page.