Corporate Cleanup
Are new corporate accountability measures making a difference or making a mess? Finance faculty and a Wall Street investigative journalist debate their impact.
Accenture Leadership Center Caps Off
Inaugural Year
The Accenture Leadership Center (ALC) was launched in fall 2006 to provide unique opportunities for undergraduate students to develop leadership skills outside the classroom through hands-on learning activities and participating in projects.
ALC student teams spent the spring semester working on projects for clients with guidance from alumni mentors. The teams presented their results at a capstone event held in April.
Several students who spoke at the event said they learned important lessons from the experience—that coordinating the work of several people was harder than they expected, that early planning is crucial when tackling complex projects, that sometimes good intentions aren’t enough.
Despite the challenges, the students said their ALC involvement was tremendous training for their academic and business careers. As one student put it, “I can take what I learned and put it into practice. It’s been a huge stepping stone.”
Update Magazine June 2007
Feature Stories
Jumping on the Brandwagon:
Why companies are paying handsomely to make sure you see their brands more and more in movies, TV shows, even in the books you read.
Keeping Pay at Bay
Soaring CEO salaries are the target of increasing controversy. Will Congress step in to set limits?
Should it?
Why Don't We Have Better Bosses?
Even with good intentions on both sides, supervisor-employee relations can be fraught. A look at what keeps us from having (and being) better bosses.
Departments
JUNE 2007 VOLUME 25 NUMBER 1
EDITOR: Lari Fanlund
DESIGN: Lori Strelow, Anna Dulmes
EDITORIAL ASSISTANCE: Jennifer Asselin and Scott Voss
EDITORIAL BOARD: Alisa Robertson, Melissa Amos-Landgraf, Tina Frailey, Jim Kubek, Richard Lee, Mark Matosian, Deborah Mitchell, Kayleen Reilly, Steve Schroeder and Charlie Trevor
COVER: Product placement is all around, in places you may or may not expect, and it’s not happening by accident—as Marjani Coffey, a second-year Wisconsin MBA student in Brand and Product Management, helps illustrate.
Cover photo for UPDATE
by Bob Rashid.
UPDATE is published in print and online each June and December by Wisconsin Business Alumni to inform alumni and friends about programs and activities of the University of Wisconsin-Madison School of Business and its alumni. Printing is paid for with private contributions. This issue, and previous ones, are available online. Correspondence should be sent to lfanlund@bus.wisc.edu or mailed to:
UPDATE
5151 Grainger Hall
975 University Ave.
Madison, WI 53706-1323
Visit the School of Business Web home page.