A. C. Nielsen Center for Marketing Research
School of Business
University of Wisconsin-Madison
975 University Avenue
Madison, WI 53706
Phone: (866) 353-9997
Email: mrmbainfo@bus.wisc.edu

Neeraj Arora,
Executive Director
Arthur C. Nielsen, Jr.
Professor of Marketing Research
narora@bus.wisc.edu
(608) 262-1990

Kristin J. Branch
Center Director
kbranch@bus.wisc.edu
(608) 262-9116

Binnu Palta Hill
Assistant Director
bhill@bus.wisc.edu
(608) 263-4804

Prospective Students

• Receive Brochure and program updates: (Select Marketing Research in the Field of Interest)
• Admission Information (get application instructions and deadlines)
• Apply Online (connect to our on-line application form)
• Email your questions

Employers, Alumni and other interested parties

If you would like additional information or have questions about student interviewing, marketing research grants, hiring students, or posting a job, please contact us via this e-mail link.

Learn more about Marketing Research

• American Marketing Association
• CASRO
• Marketing Research Association
• Marketing Science Institute
• Quirks Marketing Research Magazine