Position Mission:
The Brand Insights Manager will provide actionable consumer and marketplace insights to use in the strategic development of marketing and new product initiatives to drive business results. This position represents the consumer voice in the Caribou Coffee Marketing decision making processes.
Company Overview
Vonage (the company's name is a play on "Voice-On-the-Net and AGE), was initially incubated as Min-X.com in December 1999 in Melville, NY and began formally operating under the Vonage Brand name in December of 2001. Vonage is a publicly held corporation that provides commercial voice over IP (VOIP) network telephone service via a broadband Internet connection.
Continue reading "Senior Director Consumer Insights, Vonage (Holmdel, NJ)" »
Company Overview
Johnsonville Sausage is a Wisconsin-based sausage producer, founded in 1945 by Ralph F. & Alice Stayer. Johnsonville Sausage produces varieties of sausage including fresh bratwurst, Italian sausage, smoked-cooked links and fresh breakfast sausage links. Johnsonville employs 1,400 members and has products available in 27 countries including France, Canada, Mexico, Japan, China and the United States.
Overview
Smith-Dahmer Associates (SDA) is a full-service marketing research company providing strategic marketing research insights to a wide variety of companies, with a focus on clients marketing considered-purchase goods and services.
The Nielsen Company
Client Manager Position
The North American Professional Services team leads all of Nielsen's relationships with consumer-focused manufacturers and retailers. The team includes over 1,600 professionals in the United States and Canada and manages relationships for several hundred clients headquartered in North America including Kraft, Procter & Gamble and Coca Cola to name a few. The Nielsen organization is in a truly unique position to provide integrated solutions for our clients using unparalleled research and media assets. With these tools, we consult with clients to offer strategic insights and recommendations on our clients' highest priority business issues.
Job Title
Market Research Analyst
Job Description
Lands' End, a premier source of apparel and gear for women, men, kids and the home - sold by catalog, online, and at nearly 300 Lands' End Shops at Sears, is currently looking for a Market Research Analyst. Since 1963, we've earned a reputation for quality, value and exceptional customer service embodied by one simple promise: everything we sell is Guaranteed. Period.® Lands' End is a proud member of the Sears Holdings Corporation (NASDAQ: SHLD) family of companies.
Company Overview
Johnsonville Sausage is a Wisconsin-based sausage producer, founded in 1945 by Ralph F. & Alice Stayer. Johnsonville Sausage produces varieties of sausage including fresh bratwurst, Italian sausage, smoked-cooked links and fresh breakfast sausage links. Johnsonville employs 1,400 members and has products available in 27 countries including France, Canada, Mexico, Japan, China and the United States.
To apply, please visit www.landsend.com/jobs
Posted: July 7, 2009
Job Title Market Research Analyst
Job Description
Lands' End, a premier source of apparel and gear for women, men, kids and the home - sold by catalog, online, and at nearly 300 Lands' End Shops at Sears, is currently looking for a Market Research Analyst. Since 1963, we've earned a reputation for quality, value and exceptional customer service embodied by one simple promise: everything we sell is Guaranteed. Period.® Lands' End is a proud member of the Sears Holdings Corporation (NASDAQ: SHLD) family of companies.
Johnson & Johnson Healthcare Products Division of McNeil PPC, Inc., is currently recruiting for an Associate Director for US Sanitary Protection Global Strategic Insights, located in Skillman, NJ.
Johnson & Johnson Healthcare Products Division of McNeil PPC, Inc. - A leader in consumer health care with such well-known products as LISTERINE® Antiseptic Mouthwash, REACH® Toothbrushes, REMBRANDT® tooth whitening products, o.b.® Tampons, CAREFREE® Pantiliners, STAYFREE® Maxi Pads, MONISTAT® (miconazole nitrate) vaginal yeast cures, VISINE® Advanced Relief Lubricant/Redness Reliever Eye Drops, and NEOSPORIN® brand healing products.
M/A/R/C® Research is a full-service, custom research firm. We offer our clients extensive experience in conducting strategic marketing research initiatives, such as brand equity, tracking, segmentation, optimization, forecasting, customer value analysis and customer satisfaction.
Continue reading "Research Manager, M/A/R/C® Research (Greensboro, NC)" »
Manager/Senior Manager Market Research
Sargento Foods Inc. is currently recruiting for several strategic thought partners to plan and direct all aspects of market research activities to support business initiatives critical to company growth.
At Sargento you'll be in a highly visible position in a company big enough to be a national brand leader but small enough for you to feel at home and let you make an impact.
Continue reading "Manager/Senior Manager Market Research, Sargento Foods Inc." »
Department: Marketing
Job Title: Customer Intelligence Analyst
Current Employee:
Reports To: Marketing Director
Salary Range: E
Job Purpose: Collect and analyze data to evaluate existing and potential markets, competitive practices, and market and industry changes to make useful and relevant recommendations to clients to enhance their decision making process.
Continue reading "Customer Intelligence Analyst, State Bar of Wisconsin" »
Responsibilities
Supports Supervisor in variety of responsibilities that include:
• Leading multi-disciplinary research and analysis projects for Amway and Alticor business units
• Departmental and enterprise management providing recommendations for strategic business decisions
• Leading cross-functional team
• Providing integrated knowledge of consumers and the market environment and impact on recommendations on growth profitability and corporate/brand reputation
Responsibilities:
• Manage a team of analysts within the Health or Beauty category
• Lead multi-market research programs for Amway and Alticor business units
• Consult with senior management and provide recommendations to facilitate strategic planning and decision making
Continue reading "Supervisor-Market Research-Health, ALTICOR INC." »
Responsibilities
• Manage a team of analysts within the Health or Beauty category
• Lead multi-market research programs for Amway and Alticor business units
• Consult with senior management and provide recommendations to facilitate strategic planning and decision making
Continue reading "Supervisor-Market Research-Beauty, ALTICOR INC." »
Company:
Our client is a $24 billion dollar consumer products company which is innovating new products and has invested heavily in cutting-edge new product development and R&D. They have a brand new state-of-the-art R&D facility just 90 miles outside of Washington, DC.
Reporting Structure:
Reports to the Director of Market Research and will manage a staff of three to four analysts.
Continue reading "Senior Manager, Business Forecasting & Analysis (Richmond, VA)" »
Job Description:
The Mark Travel Corporation, recognized as a leader in the business of making vacation dreams come true, is seeking a Senior Manager of Primary Research. Come work with an experienced team, committed to creating the best possible "end-to-end" experience for our vacation customers.
Continue reading "Senior Manager of Primary Research, The Mark Travel Corporation (Milwaukee, WI)" »
Title: Director-Market Research
Location: 9 West 57th Street, New York, NY
Submit Resumes To:
http://tbe.taleo.net/NA1/ats/careers/requisition.jsp?org=CHANEL&cws=1&rid=126
Description:
Chanel, Inc., a leader in the luxury goods industry, has an exciting opportunity for a Director-Market Research.
Continue reading "Director-Market Research, Chanel, Inc. (New York, NY)" »
American Girl is one of the nation's top direct marketers, children's publishers, and experiential retailers. We are a subsidiary of Mattel, voted one of Fortune Magazine's 2008 Best Companies to Work For! We are seeking a Director of Analytical Services to head the Business Intelligence team for American Girl. This role is in our headquarters in Middleton, Wisconsin, near Madison. Middleton was voted #1 in Money Magazine's 2007 "Best Places to Live" Small Town ranking.
Continue reading "Director of Analytical Services, American Girl (Middleton, Wisconsin)" »
Founded in 1889, McCormick is not only the world's largest spice company, but also produces seasonings, flavors and other food products for the entire food industry - from foodservice and food processing businesses to retail outlets. It's very likely you are touched by the good taste of McCormick every day. Headquartered near Baltimore, Maryland, McCormick has facilities in Canada, Europe and around the globe with products sold in more than 100 countries. McCormick is an independent, publicly held company with over 7,500 employees worldwide loyal to a heritage of product quality and customer service which has made McCormick successful for over one hundred years
Continue reading "Market Research Manager (McCormick & Co, Baltimore, MD)" »
Duties:
Providing expertise in retail sampling and data collection methodologies
Providing actionable insights on key business drivers and market dynamics based on primary and secondary data sources
Managing multiple vendors, contracts, project deadlines, and budgets
Presenting results of analysis to management level audiences
Continue reading "Principal Research Analyst - Information Management, Altria (Virginia)" »
POSITION Executive Director, Business Intelligence
ORGANIZATION American Greetings Corporation
WEBSITES www.americangreetings.com
corporate.americangreetings.com
LOCATION Cleveland, Ohio
REPORTING RELATIONSHIP The Executive Director, Business Intelligence will report to the Vice President, Greeting Cards and, in turn, will manage six direct reports who are lead with the following areas: channel & category management, pricing , consumer insights, product insights, and quantitative methods/management sciences
Senior Research Analyst
Frank N. Magid Associates, the world leader in research-based consultation, known for applying the most rigorous research methods available to study behaviors and attitudes is expanding. Join our research team in Los Angeles. We serve clients across a range of media industries including television, film, publishing, electronic gaming, new media, consumer products, healthcare, and nonprofit organizations. Our knowledge base is substantive, encompassing thousands of research studies and consultation engagements. At the heart of our work is the recognition that our client's success rests on an in-depth understanding of cultures, consumers, and the attitudes and perceptions that motivate them.
Continue reading "Senior Research Analyst, Frank N. Magid Associates (Los Angeles, CA)" »
I am looking for A Dir. Advanced Analytics with a FORTUNE 500 category LEADER. the company is Known for being an excellent place to work...very employee friendly...Rated #1 company to work for by a major business Trade journal in 2006.
LOCATION:
Mid size northern Mid-Atlantic town...Close to Mountains...very inexpensive cost of living...close to several major metropolitan areas i.e. Washington DC, NYC, Philadelphia, Baltimore.
OVERVIEW:
Leads the company efforts to improve the effectiveness and efficiency of the $500+M marketing and sales spending budgets. This is accomplished by developing marketing mix models at various levels that will allow the company to better estimate and plan for the results of changes to the advertising, promotional, and pricing strategies of the company. Models also have a "due to" capability allowing sales and marketing professionals to diagnosis and quantify the drivers of their business by brand at the class of trade or key retailer level for designated periods of time. Also, this position will be responsible for evaluation and make recommendations regarding activities such as promotional lifts, pack type mix, cannibalization, etc. Additional pricing models will be developed under the supervision of the Director to better understand and make recommendations regarding pricing strategies for all key pack types.
Job Title: Manager, Marketing Research
Reports to: Director, Marketing Research
Location: SouthEast
Company: A Consumer Division of a Fortune 200 Multinational Pharmaceutical Company
Compensation: $90,000-115,000 base, plus bonus and full benefits and relocation
Description: The Manager, Marketing Research will support all North American brand teams; Closely collaborate with the brand team and lead the process to identify the strategic business issues for the brand; complete Knowledge Inventory to identify learning gaps; develop Brand Learning Plans to prioritize issues and plans long term; Manage custom and syndicated marketing research projects through the supervision of assigned staff and/or external suppliers. Develop and use appropriate research to evaluate market conditions, customer and consumer dynamics, competition, market segmentation, brand equity, marketing programs, advertising/communication; Compile and analyze data on past sales and trends, incorporating survey results and anecdotal input from sales/marketing to provide market conditions and forecasts; Assess performance vs. business objectives (unit/dollar volume, market share, pricing, marketing/sales programs, advertising and promotional spending); Develop leading data indicators of future business performance; Keep informed about developments in the market as they impact on and apply to the organization's future business plans; Prepare and give presentations to management as related to market planning and analysis, brand MR updates and changing business environment.
The Client:
Franciscan Skemp Healthcare is an integrated healthcare delivery network, serving residents of an eleven-county area covering Western Wisconsin, Southeastern Minnesota, and Northeastern Iowa. Headquartered in La Crosse, Wisconsin, they are part of the Mayo Health System Organization. The system consists of three hospitals and several clinics. Their main hospital is in La Crosse, Wisconsin, and two smaller hospitals are located in Arcadia and Sparta, Wisconsin. They employ over 3,000 employees. Based on their Christian heritage and belief in human dignity, Franciscan Skemp commits to putting the needs of their patients first, and to collaborate in improving the health of individuals in the communities they serve.
The Location:
The position is located in La Crosse, Wisconsin. La Crosse is located in Western Wisconsin, on the Mississippi River. It is a beautiful area of the state and offers an outstanding quality of life. The region offers excellent educational, cultural, and recreational opportunities. It is a very safe and affordable area of Wisconsin.
Analytical Services Manager
The Nielsen Company is a global information and media company with leading market positions and recognized brands in marketing information (ACNielsen), media information (Nielsen Media Research), trade shows and business publications (Billboard, The Hollywood Reporter, Adweek). The privately held company is active in more than 100 countries, with headquarters in Haarlem, the Netherlands, and New York, USA. For more information, please visit, www.nielsen.com.
Nielsen Analytic Consulting (AAC) is a leading provider of marketing insights for consumer packaged goods, suppliers and retailers. We bring together experts in statistical methodology with state-of-the-art analytical techniques and leading edge applications. AAC acts as a strategic business partner and delivers high-value solutions to improve each client's profitability and maximize its return on investment. The ideal candidate will manage modeling and the delivery of analytical product and services to the client business and to maximize the value of the relationship. Demonstrate customer servicing, technical and analytical skills.
Analytical Services Manager - Opportunities available in Paramus, NJ; Wilton, CT; and Madison, WI; Glenview, IL
Continue reading "Analytical Services Manager, The Nielsen Company (Multiple Locations)" »
Maritz Job Description
Job Code 101047
Lawson Job Title RESEARCH MANAGER
Discipline MARKET RESEARCH
Grade Level M
Exempt Status Y
Job Title RESEARCH MANAGER
Subtitle North America
Company Maritz Research
Active Status ACTIVE
Purpose/Scope/Relationships
Basic Purpose
(1) To oversee the complete execution of research projects from design through presentation of results according to the project design plan and Maritz Research's Quality Management System so that client expectations are met or exceeded. (2) To handle projects which require intermediate research skills. (3) To develop the best quality research design plan for projects which include the most appropriate analytical approaches that yield actionable and meaningful results. (4) To mentor assigned Research Services personnel and manage/develop any direct reports. (5) To provide sales support to account managers in the design costing and development of proposals. (6) Perform all duties in accordance with North American Group, Maritz Research and Maritz Inc. policies and practices and follow marketing research industry standards published by CASRO, CMOR, AMA, MRA and ESOMAR.
Company: Emerson Electric Company (NYSE: EMR, www.emerson.com)
Position: Corporate Marketing Senior Analyst, Market Research
Location: St. Louis, Missouri, USA
Reports to: Corporate Marketing Director, Market Research
Emerson is a $22.6B, diversified, global manufacturing and technology company headquartered in St. Louis, Missouri. Emerson, founded in 1890, is recognized for its outstanding management process and record of consistent long-term performance. Emerson is composed of 60+ divisions and more than 140,000 employees, with manufacturing and sales presence in 150 countries. Emerson’s divisions offer a wide range of products and services, which are grouped into 8 business platforms:
Emerson Process Management
Emerson Motor Technologies
Emerson Climate Technologies
Emerson Network Power
Emerson Industrial Automation
Emerson Appliance Solutions
Emerson Professional Tools
Emerson Storage Solutions
Emerson Corporate Marketing is responsible for growing Emerson’s brand equity and providing best practices for Marketing and Market Research worldwide. Corporate Marketing develops brand standards and communications, and performs global brand equity tracking among customers, investors and employees. Corporate Market Research partners with divisions to develop research plans, and then provides internal capabilities for designing, fielding, analyzing and reporting market research projects for new products & services globally.
Function: Develop, manage, and communicate consumer insights that will drive customer and marketplace success.
Salaried Exempt
Reports to: Director Customer Marketing
Major Job Activities/Duties:
Deliver strategic insights through management analysis on market trends on a regular, and ad hoc basis including channel performance, new product assessments, pricing activities, merchandising trends, and consumer panel analysis among others.
Contribute leadership thinking and lead in-depth analysis on key strategic issues such as pricing actions, product assortment, new product introductions, and competitive activity. Provide regular updates to senior management on key issues affecting the company’s marketing mix. Be the expert resource to all departments for consumer and marketplace insights.
Participate in cross-functional teams to better understand key issues, uncover insights, and develop recommendations for action or best practice tools.
Participate in training initiatives, as required, to develop increased usage of available market data.
Directly manage suppliers on various syndicated research projects from development through implementation.
Develop, manage, and improve the organization’s system for accessing, updating, and communicating consumer insights.
Lead the development of the annual research plan and manage the syndicated research budget. Recommend to senior team plan studies, expect results, and ROI.
Manage other duties as needed or assigned.
Job Requirements: College degree required, MBA a plus. Eight-ten years marketing or market research in consumer products. Strong quantitative analysis skills required. Thorough knowledge of IRI or AC Nielsen syndicated data, Homescan panel, Spectra, and other market information resources as needed. Must have critical/ analytical/ strategic thinking skills. Ability to effectively communicate, organize, and interpret is critical to success. Ability to organize own work and set priorities; strong spreadsheet and data analysis skills required. Effective presentation and PowerPoint skills are extremely important.
Aaron Blower
Contract Recruiter
Malt-O-Meal
aaron_blower@malt-o-meal.com
(612) 822-0780
Title: Client Manager
Job State: IL : ILLINOIS
Job City: Glenview
Name of Company: ACNielsen
Job Function: Client Service
Job Status: Full-time
Position Description
As a Client Manager, you will be responsible for delivering contracted products and services to a Nielsen client or clients while also identifying opportunities to sell additional products and services in support of client business needs. You will contribute to overall client satisfaction, profitable revenue attainment, and a high performing team environment.
Conduct advanced scanning and consumer panel data analyses in support of client’s strategic initiatives. Access Nielsen databases to pull data, develop the presentation, and present information complete with actionable insights and recommendations for the client’s business.
Make analytical presentations to mid-sized client groups and also conduct training with new client associates regarding Nielsen products and services.
Partner with database management associates to ensure successful execution of database management functions including refreshes, restatements, data inquiries and routine/repetitive reporting.
Build and maintain ongoing relationships with Managers/Directors within the client organization.
Contribute to development of team objectives to deliver client value, and deliver results to meet or exceed objectives.
Identify additional selling opportunities within assigned area of responsibility to include other Nielsen products/services.
Make in-depth capabilities presentations to comparable level client contacts.
Job Requirements
4-6 years of experience in the Consumer Packaged Goods industry
Proficient in syndicated data analysis using Nielsen data or similar
Technical proficiencies in Microsoft Office software.
Demonstrated ability to write proposals and make presentations to small to medium sized groups
Proven problem-solving skills using deductive reasoning, understanding hierarchical relationships and identifying gaps in logic.
Experience with Nielsen software tools desired.
Contact
Please email Lan.Guo, lan.guo@nielsen for more info if anyone’s interested
DESCRIPTION:
Bath & Body Works is undergoing a total brand makeover — from gingham check and country-inspired fragrant body care to a modern apothecary of beauty and well-being. Its tagline - Beauty for Body and Soul - speaks to the need to create a more holistic approach to beauty, one that cares for the mind and spirit together with skin and body.
The purpose of the Sr. Market Research Analyst is to be a key contributor in providing relevant and actionable customer/consumer intimacy (a.k.a.…market research) and knowledge to support merchant activities and the brand overall.
Responsible for coordination and project management of BBW
marketing research projects as assigned.
Independently coordinate, field and manage assigned market research tests by working with BBW cross-functional teams (Brand and Retail Merchants, Product Development, Marketing, Training, etc.) and outside fragrance vendors and market research suppliers.
Manage vendor data analysis, including cross-tabulations and statistical analysis. Review and edit vendor reports. As needed, write and present concise and actionable MRD executive summaries for deemed studies.
Participate in Bath & Body Works whole company marketing research projects such as customer service, segmentation, ideation, brand equity studies, etc.
Travel to focus groups for assigned businesses. Groups are conducted in the contiguous US.
Conduct in-store interviewing within Bath & Body Works’ stores.
Regularly visit BBW stores in contiguous U.S. as part of BBW Store Day program.
Attend BBW merchant meetings that relate to MRD projects as appropriate for daily responsibilities.
Gain intimate knowledge of assigned business categories.
QUALIFICATIONS:
Must have excellent project coordination and management skills.
Must have experience conducting or managing a variety of qualitative and quantitative research methods (i.e., focus groups, telephone, online, concept and product testing, etc.)
Must have strong and varied data analysis experience including having worked with open ended coding, statistical analyses and working with large data sets—must be able to develop analytic plans and manage vendors providing analytics
Must be able to quickly translate data into concise and insightful executive summaries and presentations
Must be able to work independently in a dynamic, fast-paced environment.
Outstanding interpersonal skills are a must.
Strong written and verbal skills are a must.
Minimum 3-5 years of experience working in the marketing research field. Corporate research experience and/or supplier experience is highly desirable.
Highly skilled PC Microsoft Office software experience desired especially Excel and PowerPoint.
Strong skills working with and negotiating cost with outside vendors is highly desired.
Must have undergraduate degree. Degree in marketing, business or marketing research is preferred.
Retail or “high paced” work environment experience is highly desired.
Must be willing to regularly travel up to 2-4 days per month
CONTACTS:
To be considered for this position and to view all career opportunities at Limited Brands, please visit our career web site at http://www.limitedbrands.jobs
Lead Research Analyst, Philip Morris
Duties:
Providing actionable insights on key business drivers and market dynamics based on primary and secondary data sources
Analyzing information and developing business strategies with internal client groups to help build the business
Designing, executing and interpreting quantitative and/or qualitative analyses on strategic business issues
Assisting in identifying strategic business opportunities
Presenting results of analysis to management level audiences in Marketing and Sales
Qualifications:
An MBA, PhD or other advanced degree in Market Research, Economics, Marketing, or Finance with a background in mathematics and/or statistics and two to four years of relevant work experience
Strong statistical and data analytic skills (cross tabulation, significance testing, and statistical software)
Well developed project and vendor management skills
Excellent oral and written communication skills as well as the ability to work in a team environment
Compensation:
$100,000 - $110,000 Base Salary
6% Target Bonus
15% Profit Sharing
Contact:
Kevin Keating
(203) 929-4222
Keatingco@optonline.net
Recruiting Manager: Katie Ramsoy
Sourcing Manager: Nina Kshatriya
Requisition: 0717030 – Manager, Market Research
Internal & External Posting
Job Description
VISTAKON®, a division of Johnson & Johnson Vision Care, Inc. manufactures ACUVUE® brand contact lenses—the world’s first soft disposable contact lens. Headquartered in Jacksonville, Florida, VISTAKON®, a division of Johnson & Johnson Vision Care, is a worldwide company with operations in the United States, Japan, Latin America, Asia-Pacific and Europe/Middle East/Africa regions. Research, innovation and new-product development are the focus of our organization. Since we introduced soft disposable contact lenses in 1988, no other manufacturer has matched the aggressive expansion of our wide-ranging ACUVUE® family of products. Our associates around the world are committed to expanding the ACUVUE® brand, and fortifying our position as the worldwide leader in the contact lens industry.
The Manager, Marketing Research will support all North American brand teams; Closely collaborate with the brand team and lead the process to identify the strategic business issues for the brand; complete Knowledge Inventory to identify learning gaps; develop Brand Learning Plans to prioritize issues and plans long term; Manage custom and syndicated marketing research projects through the supervision of assigned staff and/or external suppliers. Develop and use appropriate research to evaluate market conditions, customer and consumer dynamics, competition, market segmentation, brand equity, marketing programs, advertising/communication; Compile and analyze data on past sales and trends, incorporating survey results and anecdotal input from sales/marketing to provide market conditions and forecasts; Assess performance vs. business objectives (unit/dollar volume, market share, pricing, marketing/sales programs, advertising and promotional spending); Develop leading data indicators of future business performance; Keep informed about developments in the market as they impact on and apply to the organization's future business plans; Prepare and give presentations to management as related to market planning and analysis, brand MR updates and changing business environment.
Qualifications
A minimum of a Bachelors degree is required. A Masters level degree is preferred. A minimum of 5 years Marketing Research experience is required. CPG experience is highly desirable. Healthcare experience is also desirable.
Must possess the ability to interpret and integrate research data, draw conclusions/implications and translate into business decision recommendations. Must have experience running high-end statistical software. Experience with SPSS and SAS are required. Must have experience working with Secondary data and running analytics on it to develop leading indicators about the health of the business. Strong project management skills required. Strong analytic skills are also required: Use of statistical, multivariate and modeling analyses, in-depth knowledge of research techniques used to assess concept/product/program, identify targets, evaluate advertising, and monitor brands' business are all required. Extensive knowledge of MS Office applications is required. Demonstrated success in leadership competencies, creative problem solving and team partnership skills are all required. Must have excellent interpersonal, verbal and written presentation skills required. Must possess the ability to interact with a variety of suppliers and customers (marketing, sales, finance, information management). This position requires up to 20% travel domestically.
Salary range is $84K - $120K.
If you want to explore the many small-company environments behind the big-company impact of the Johnson & Johnson Family of Companies, bid on this position today!
Nina Kshatriya
Sr. Consultant, Talent Identification
Business Team
(732) 524-6186 (Office)
nkshari@corus.jnj.com
Position:
Director, Brand Research – Victoria’s Secret
Description:
Sexy. Glamorous. Innovative. Victoria's Secret is the leading specialty retailer of lingerie and beauty products, dominating its world with modern, fashion-inspired collections, prestige fragrances and cosmetics, celebrated supermodels and world-famous runway shows. Victoria's Secret lingerie and beauty stores, the catalogue and www.VictoriasSecret.com allow customers to shop the brand anywhere, any time, from any place.
Headquartered in Columbus, Ohio, Victoria's Secret Lingerie operates more than 1,000 stores across the country.
The role of the Director, Brand Research is to partner to develop a consumer-centric culture at VSS, ensuring that customer insights become a regular, valued and natural input to strategy development and everyday decision making across functional areas. Ensure the voice of the customer is clearly, accurately and consistently represented across all functions and necessary levels. Responsibilities include:
Institute and manage cross functional dissemination of customer, brand and competitive insights
Assimilate product, customer, market and competitor inputs to provide holistic points of view on strategic opportunities for growth.
Continue reading "Director, Brand Research, Victoria’s Secret (Columbus, Ohio)" »
Marketing Research Consultant-0800002930
Job Description
Provides general direction to and review of assigned market research staff or a function of information management. Responsible for multiple or large long-term studies to determine potential market for products/services. May be involved in the complexities of day-to-day operational problems. May be involved in the building of sophisticated infrastructure for database mining applications. Ensures that overall budget schedules and performance standards are realistically set and attained. May manage vendor relationships to measure effectiveness of strategies and/or programs. Works with senior line managers to develop marketing research and marketing consulting engagements including assisting line, product and operational teams on the implementation of recommendations suggested by the research.
The position oversees the development and application of advanced conceptual research on the drivers of the customer experience. The Consultant will work with the Customer Experience Team to develop a research agenda to deepen our knowledge of customers’ and prospects’ beliefs, expectations and values related to financial services and banking. The Consultant will oversee the selection of appropriate suppliers (partnering with Value Chain Management), direct the creation of the survey research methodology and provide supervision for the execution of the research projects. The Consultant will craft an analysis, including higher level insights and recommendations based on the results of the specific research project, previous research and other primary and secondary research sources. Working with partners in the Customer Experience Team, Marketing and other line and support teams; the Consultant with facilitate a planning process to translate the research findings and recommendations into tactical, actionable and sustainable activities to be executed through the appropriate processes.
The Consultant will have excellent personal communications and rapport building skills. This individual should demonstrate knowledge of retail financial services and prove the ability to directly link research initiatives and findings to current business strategies. The Consultant will demonstrate the ability to link economic trends and competitor moves to their recommendations and insights.
Continue reading "Marketing Research Consultant, Bank of America (Charlotte, NC)" »
Marketing Research Team Lead-0800002924
Job Description
Provides general direction to and review of assigned market research staff or a function of information management. Responsible for multiple or large long-term studies to determine potential market for products/services. May be involved in the complexities of day-to-day operational problems. May be involved in the building of sophisticated infrastructure for database mining applications. Ensures that overall budget schedules and performance standards are realistically set and attained. May manage vendor relationships to measure effectiveness of strategies and/or programs. Works with senior line managers to develop marketing research and marketing consulting engagements including assisting line, product and operational teams on the implementation of recommendations suggested by the research.
As the Marketing Research Team Lead manages a team of senior marketing research analysts responsible for the ongoing execution and evolution of our Customer Experience measurement process. This team produces the Consumer Barometer, the Banking Center Satisfaction Study, the Consumer Real Estate Satisfaction Studies and numerous other studies that track and support the enhancement of our customers' experiences with Bank of America.
The Team Lead is responsible for partnering with other senior members of the Client Experience Marketing Research team and business partners to create new and innovative approaches to understand customer expectations and performance levels. The Team Lead will work directly with business partners to develop effective research tools and disciples as well as support the development of action plans to apply the finding of the research.
Continue reading "Marketing Research Team Lead, Bank of America (Charlotte, NC)" »
Job Title: Director, Quantitative Projects (Phone & Field)
Reports To: Company Owner
Supervises: Project Managers
Client Assistants
Phone Room Staff
Field Staff
Others as Directed
Experience Required: At least 5 years experience managing quantitative projects with client contact. Excellent command of language, both written and spoken. Can type at least 20 words a minute.
Duties and Responsibilities:
Negotiate Projects with Clients: converse with prospective clients via voice or email to determine client’s needs for specific projects. Collaborate with company owner to set pricing and terms and conditions for submission to client. Ensure that client is aware of likely snags, such as poorly chosen start times or the possibility that client customers may complain about being called. In short, manage client’s expectations. Act as main liaison with client for life of project.
Supervise Fielding of Projects: Carefully and completely read all materials from clients concerning projects and make sure that the project manager has a full understanding of the client’s needs. Review report forms and spreadsheets prior to initial use and before reports are sent to clients each day. Specifically ensure that spreadsheets do not contain entries that would disqualify specific completes. Compel project managers to create documentation as needed, and require them to create orderly and systematic files for each project. Ensure steady and effective progress on projects so that client can expect that work will be completed with time to make corrections or adjustments. Ensure that accurate reports are provided to clients on a timely basis. Conduct a mid-morning meeting with project managers to discuss project status. Conduct an afternoon meeting to approve of staffing for the evening’s work. Act to identify problem areas, such as trouble with lists provided by clients or exceptionally low incidence rates, as early as possible, and report them first to the owner and then and to the client.
Training and Supervising Staff: Ensure that project managers, client assistants, phone room staff, and field staff are trained in the specifics of individual projects and in the general procedures and skills that are required in a data collection company. Frequently monitor staff members’ performance and make any needed suggestions and corrections. Ensure that staff members adhere to Flagship Standards as defined by owner. Report all staff problem areas to owner.
Direct the Hiring and Utilization of Interviewers and Field: Director has complete authority and responsibility for ensuring that interviewers are sought in sufficient numbers to meet projected work-loads, and, that interviewers are not retained if they do not meet production standards as set by Director and Owner. Collaborate with owner to set production standards.
Prepare Draft Invoices: Require input from project managers so that invoices can be presented to the company owner within two business days of the completion of a project.
Keep Owner Informed: Provide frequent in-depth briefings to the owner regarding the workings of the company. Ensure that owner is aware of all conflicts with clients. Report any observed degradations of the facility for discussion and correction.
Master Software Skills: Maintain proficiency in Excel, Word, CATI (Administration Application), and other software as required.
Other Duties: Fulfill other duties as required by the nature of the position.
Company Overview:
Marketing Roundtables, Inc., a highly specialized qualitative research company, has an opening for a Senior Research Manager. Marketing Roundtables was founded in 1989 in the Twin Cities area, and since that time has become a pioneer in in-store qualitative research. They have developed a unique AisleLife methodology, leading to superior learning and a successful track record. The company is founded on a passion for learning and building rapport with respondents, enabling them to be themselves resulting in deep and honest contributions to our study goals.
Position Overview:
As a Senior Research Manager, you would assume principal status at Marketing Roundtables, Inc. and play an integral part in helping clients gain insight and improve business results through consumer research. In addition, you would contribute to the strategic direction and day-to-day business operations of this small company. You would work closely with the president of the company to improve internal processes, grow operational reach, and grow the portfolio of business.
This position is designed to be less than full-time initially, but become full-time in 6 months.
Responsibilities include:
Be the lead interviewer while in the field
Administer the overall project from beginning to end
Maintain client relationships through day-to-day contact.
Contribute to/write summary report of findings
Assist in and/or lead client meetings and presentations
Help develop formalized procedures and materials
Aid in business development
A qualified candidate must:
Find joy in talking with many different people, either respondents or clients
Have a working knowledge of the qualitative research process from design to presentation
Have a college degree, MBA preferred, and at least 7 years business experience
Experience in CPG industry in a marketing or research role strongly preferred
Experience working in a highly collaborative environment
Skilled in actively maintaining client relationships
Excellent listening and communications skills
Strong attention to detail
Strong entrepreneurial spirit
Demonstrable proficiency in MS Word, PowerPoint, and Outlook.
Send resume and cover letter to Jim Cahill:
jcahill@marketingroundtables.com
Northwestern Mutual
Marketing Research Manager
NM080090
Northwestern Mutual was named the World’s Most Admired life insurance company by a FORTUNE® magazine survey and knows that its home office work force is key to its strength as a company. Our employees enjoy top-rated benefits, a pleasant, stable work environment, and the opportunity to grow with the Company.
BASIC FUNCTION: This is an excellent opportunity for a seasoned Market Researcher who enjoys designing, developing and executing primary research for a broad range of marketing and business issues. This is an opportunity to join a strong market research team within a major financial services company, ranked one of the Top 5 Most Admired in the world. Functions as a market research consultant to clients throughout the company. Identifies business issues, provides management decision support, and assists with strategy development. Provides extensive support to Marketing, Brand and Advertising, Sales and Product Development functions. Manages market research projects independently, and potentially manages less experienced researchers as well. Manages all aspects of market research projects, including client consultation, market research design and proposal development, instrument design (e.g. questionnaire design), research supplier management, study implementation, data analysis, reporting and presenting meaningful insights and implications. Uses both qualitative and quantitative market research to address strategic business issues and objectives, while managing multiple projects simultaneously. Oversees market research suppliers and manages their relationships, as they assist in project responsibilities.
QUALIFICATIONS: Excellent analytical and critical thinking /reasoning skills, and ability to translate research data into actionable information and bring marketplace insight to business issues and opportunities. Master’s degree required, in a field of study such as market research, social sciences, marketing, statistics or a related field. Experienced user of SPSS or SAS is required, as well as skills in analyzing and synthesizing data, and communicating meaningful insights. A solid foundation of statistics is needed, and multivariate skills are a plus. Strong interpersonal, consulting, presentation, vendor management and business partner relationship management skills required. Ability to work in Word and PowerPoint required.
Qualified candidates should apply online at www.northwesternmutual.com. Click on Careers, then Corporate Opportunities.
As an equal opportunity/affirmative action employer, we welcome and encourage diversity in our workforce. We are a Certified Development Zone employer committed to hiring targeted group members.
Tia Barrett
Sr. Corporate Staffing Coordinator
Northwestern Mutual
Human Resources
Corporate Staffing
414-665-5345
tiabarrett@northwesternmutual.com
Eli Lilly and Company, maker of pharmaceutical products like Prozac and Cialis, has an opening for a Marketing Research Associate at its headquarters in Indianapolis, IN. Reporting to a Market Research Manager, the person in this role will lead insight work for consumer television and print advertising development across all product lines within the company (e.g. focus groups, message development, concept testing, ad testing, etc.). Responsibilities will also include other ad hoc consumer research initiatives.
Candidates must possess a BS, have at least 5 years of market research experience (at least 3 years if from client side), and have experience employing research to guide consumer advertising development. Candidates with advertising account planning/research, consumer packaged goods research, and supplier side backgrounds are desired. Pharmaceutical market research experience is NOT required as this role is consumer focused.
If interested, please contact:
Denise Bell
Senior Associate
Bloom, Gross & Associates, Inc.
625 N. Michigan Avenue, Ste. 200
Chicago, IL 60611
312-654-4553 direct
312-654-4551 fax
Financial Services Organization located in San Francisco
Salary Range: 85-115K base, 10% bonus, No Relo
Senior Manager, Market Research
Group Overview:
The Research & Market Analysis group (RMA), champions the client perspective by providing client and market insights to drive growth for the company. RMA is looking for an experienced marketing research professional to join its team of researchers. In this role you will manage primary marketing research projects for the retail business and will impact strategic business and marketing decisions from brand strategy to product and service development. You will work with vendors to carry out complex research studies, develop insightful and actionable research analysis and present insights and recommendations to multiple levels within the organization including senior management.
Experience and Education:
Minimum of 7 years of experience in primary marketing research, preferably with both vendor and client side experience
Experience with both qualitative and quantitative research methodologies
Experience in financial services, specifically brokerage, preferred
College degree required; Masters degree preferred; MBA, psychology or social science field preferred
Research and Analysis Skills:
Experience with and knowledge of a variety of primary research methodologies to support projects ranging from product development, product awareness, usage and attitudes, brand and advertising, investor segmentation and profiling, and communications development and testing
Strong analytic skills, familiarity with statistical techniques, including multivariate analysis
Ability to develop insightful and actionable research reports and clear and crisp presentations, sometimes using multiple data sources
Ability to develop detailed, tactical project plans and implement them on time and within budget
Interested Candidates should contact:
Tom Hull
Partner
Mangieri/Hull Solutions
1 Riverside Road
Sandy Hook, CT 06482
(203) 270-4800 x101
thull@mhrecruiters.com
www.mhrecruiters.com
http://www.linkedin.com/pub/0/aa6/a60
This position will be responsible for the production of design, analysis and written interpretation of marketing research data, development of analytical procedures and statistics, and statistical programming for assigned research projects. An advanced degree in statistics is preferred. Expert knowledge of SAS/SPSS or comparable statistical analysis software and intermediate knowledge of the marketing research process are required.
Research Managers
Fenton, MO; Oakbrook Terrace, IL; Edina, MN
Global Market Research Manager
To apply online to this position, please visit our website at www.bayerjobs.com and reference job ID 4199.
Bayer Healthcare maintains a commitment to be one of the premier healthcare companies in the world. Berkeley, California is a multi-functional Bayer HealthCare site that houses the global headquarters for the Hematology/Cardiology business units, the headquarters of the global biotech product supply organization, and one of three major global R&D sites focusing on protein therapies. In fact, Berkeley is essentially the nerve center of Bayer HealthCare's biotech operations. With a focus on biopharmaceutical discovery, development, manufacturing, and commercialization, we believe our ability to advance improvements and innovations in patient care will be greatly enhanced by our fully integrated capabilities.
JOB DESCRIPTION: The major purpose of the position is to support business decisions regarding our core marketed products with market research studies, analyses, projects and derived recommendations. Provide appropriate market research analyses to identify and support new business opportunities and to strengthen marketing strategy development by providing objective business analysis supported by primary and secondary data sources. Keeping market research know how of optimum value to Bayer HealthCare Pharmaceutical, by regularly acquiring knowledge of professional practices and market research techniques and applying / disseminating this knowledge within Bayer HealthCare's global market research organization. Responsibilities include: 1) development of the agency briefing document, 2) agency selection, 3) selection of methodology and appropriate technique to determine sampling frame, 4) participation in field study, 5) evaluation of results and 4) derivation of consequences for potential or planned marketing programs. Also, guides the analysis and interpretation of univariate and multivariate statistical techniques (e.g. factor analysis, discriminate analysis, perceptual mapping, and conjoint analysis). Provides market feedback to support GBTs, strategic marketing and other central functions and teams with claims driven development and product positioning. Responsible for developing state-of-the-art forecasting models for the strategic planning process and the global part of the MIFRI /KUFRI planning process. Ensures compliance with the forecasting process and methodology, as well as the timely availability of forecast models. Acquires and maintains knowledge of professional practices and techniques and when appropriate acquires the latest advanced market research techniques to address market search problems. Identifies, verifies, and reports industry trends on a global scale, and estimates their impact to therapeutic areas, to marketed or pipeline products to validate or redirect global marketing direction and/or strategy.
REQUIREMENTS: Requires an MBA or other advanced degree in fields such as Economics, Statistics, Psychology Life Sciences, Public Health or equivalent experience.. Market research experience, international experience would be a plus. Ideal experience would be Marketing Research in the pharmaceutical industry.. The incumbent will need advanced, problem-solving skills; innovative approaches to issues; and sound judgment. Excellent communication, planning and organizational skills are necessary, along with the ability to influence managers at the highest levels within Bayer and market research suppliers/consultants. The incumbent must have the ability to lead and coordinate projects through international and interdisciplinary groups, and be able to clearly and concisely communicate, both verbally and in writing. Fluent English (written and spoken) is required, second and third language would be a plus. Requires thorough knowledge of audits, questionnaire design (to elicit qualitative and quantitative feedback without introducing bias), and data analysis including statistical know how: Sample Drawing Methodology, Descriptive Statistics, Multivariate Analyses, Regression Analyses, Factor Analyses, Cluster Analyses etc., Conjoint Analyses, CBC, ACA, HB etc., Forecasting Methodologies.
To apply online to this position, please visit our website at www.bayerjobs.com and reference job ID 4199.
The Senior Manager of Consumer Research (SMR) will report to the Global Director of CRM and will have the primary responsibility of consumer research globally for Dell. The SMR will be responsible for developing a world class research organization by working with the marketing and product development organizations, as well as senior management to develop the research roadmap. The SMR will develop a stable of world class global research partners to optimize the research process from new product development to product enhancements to consumer feedback. The SMR will ensure projects are done on time and within budget. It is critical the SMR be a strong leader as part of the team will be located in countries outside United States.
Responsibilities:
Develop and manage the global consumer research roadmap.
Ensure all research projects achieve stated objectives and are completed on time and within budget
Ensure that research methodology being executed for projects are the most appropriate for specific tasks
Develop a world class research organization the effectively supports the product and marketing organizations to make better, smarter and more financially sound decisions.
Develop a clear and effective communication process with the business owners that helps translates research findings into business action.
Develop a robust internal learning agenda for executives that brings them closer to the "voice of the customer"
Actively translate customer insights to specific marcom vehicles ( DM, EM, Retail, Web, Phone)
Manage a global team that is multilingual
Be able to lead through influence and by example
Maintain a solid understanding of the industry best practices
10+ years in the consumer research field
5+ years (can be concurrent with above) experience with new product development
Experience with different forms of data gathering including: online, phone, mail, focus groups, viral, WOM and intelligence gathering.
Experience with both proprietary and syndicated data sources
Able to both manage a team of 7-10 with multi regional locations
Multilingual is a plus -- preferably a romance language and Chinese.
Working knowledge of Microsoft Office products: Excel, PowerPoint and Word.
BS in Business, Psychology, Marketing, MBA preferred in Marketing, Psychology or other social science.
Prior experience in direct Business to Consumer marketing a plus such as a catalog or retail website.
Please apply directly to the position on www.dell.com/careers (07000HUE).
Contact: Mari Rylander marisela_rylander@dell.com
"Workforce diversity is an essential part of Dell's commitment to quality and to the future. We encourage you to apply, whatever your race, gender, color, religion, national origin, age, disability, marital status, sexual orientation, or veteran status. Dell and the Dell logo are trademarks of Dell Inc."
Brown-Forman Corporation is an independent, publicly-traded producer and marketer of premium spirits, wines, and other adult beverages, including Jack Daniel's Tennessee Whiskey, Finlandia Vodka, Southern Comfort, Fetzer Vineyard California Wines, Korbel California Champagnes, Sonoma-Cutrer Estate Bottled Wines, Tuaca, and Bolla Italian Wines. For more information about Brown-Forman and our brands, please visit our website at www.brown-forman.com
About Consumer Insights at Brown-Forman
Very few opportunities arise where one has the ability to focus on deepening consumer insights and strengthening consumer connections with brands such as Jack Daniels, Finlandia and Southern Comfort. Brown-Forman is committed to attracting the "best and the Brightest" in the consumer goods industry who have a deep marketing curiosity, and a fascination with why consumers do what they do and how to anticipate and influence what they will do next. In Consumer Insights you have the opportunity to be the interpreter of the "voice of the consumer" worldwide bringing forth valuable insights, working side by side with Brand Teams turning insights into actionable results.
TO APPLY: Please visit us at http://www.brown-forman.com/bfjobs/index.htm
Please look for "Group Manager Channel/Customer Insights" or for the requisition # "998BR" in the keyword search field.
Position Title: Group Manager Channel/Customer Insights
Position Location: Louisville, KY
Scope/Basic Function:
Manage all consumer research and insight generation specific to channels (e.g., casual dining, supermarkets) and key national and regional chain customers. Lead advancement of our understanding of consumer attitudes, motivations, and behavior in both on-premise and off-premise channels. Lead exploration of consumer decision-making processes to guide our brand-building initiatives at the point of purchase, as well as our strategic decisions on brand/channel fit, identification of target consumers, etc. Work with Channel Directors and Trade Marketing to drive insights into consumers' beverage attitudes and behavior within a specific channel into our programs and initiatives. Partner with account managers to present insights to key chain customers as a way of increasing the B-F value to the customer.
Success Factors:
Technical Expertise: Deep technical expertise in the design of consumer research across a variety of methodologies, and particularly in the analysis and synthesis of results into actionable insights. Thought Leadership; ability to influence actions based on research results at all management levels. Creative Intuition: Ability to quickly orient to assignments, shift gears and change direction when working on multiple projects in different stages of the program cycle, innovative and creatively approach problems, quickly understand and respond, pursue related information, ask appropriate questions, identify connections between issues and go beyond the obvious. Collaborative Approach: Understands and demonstrates awareness of the inter-relatedness of different functions within organizations and collaborates appropriately when addressing problems, resolving issues, or formulating strategies. Capable of nurturing and surfacing the best thinking of others. Capable of managing and collaborating within a matrix environment, facilitating the balance of geographic, strategic, customer- and brand-specific priorities to advance the consumer agenda. Results Orientation: The ability to operate with a high level of energy focused on outcomes. Establishes, communicates and develops methods for prioritizing multiple projects and progressing each priority project as planned. Engages in a process of consultative problem solving with partners/stakeholders which creates new and effective solutions. Demonstrated ability to advance projects towards the accomplishment of established goals and objectives. The ability to influence the behavior of others through written, oral or interpersonal communication toward desired outcomes. Strategic Thinking: Initiates, guides and participates in the establishment and articulation of appropriate strategic direction based on analysis and judgment applied to available information. Ability to identify new opportunities and applications that add value for the customer while enhancing the value for B-F. Long-term, Strategic and Global mindset with a bias for action. Oral/Written Communications: Proven ability to communicate information and ideas to others in an understandable manner. The ability to comprehend and understand new information. The ability to be straight forward, candid while setting a professional standard for treating others with dignity and respect. Ability to communicate high level concepts and articulate complex or ambiguous findings in an understandable and actionable manner at all management levels and with customer executives. Strong Analytical Ability: Ability to synthesize data and information from multiple sources to generate actionable, breakthrough insights. Understanding of how the consumer is attracted to spirits and wine brands, of key brand/category benefits at both the functional and emotional level, and the factors that connect a consumer to brand over time. Inspires innovation, quality, and analytical discipline within our brand performance measurement efforts.
Requirements:
An MBA (emphasis in marketing or marketing research) or a Masters degree in psychology, sociology or other related fields preferred, plus six or more years of research/analytical experience in consumer goods/restaurant/retail environment or Bachelor's degree plus eight or more years of relevant consumer goods/restaurant/retail experience. Emphasis is on proven ability to synthesize and analyze information from a broad range of data sources (Consumer research, Channel e.g. restaurant, supermarkets etc. or Retailer Data etc.) and translate the information into new insights that can be leveraged to grow our brands in the both on-premise and off-premise channels. Understanding/Knowledge of Channels e.g. restaurant, supermarkets etc. Broad experience in implementing and managing both qualitative and quantitative research projects, e.g. new product evaluation; packaging, concept and product testing; tracking studies; sales research; advertising/copy testing; price sensitivity; forecasting. Technical and statistical skills normally associated with the above listed marketing research activities. Strong interpersonal and teamwork skills; ability to develop effective working relationships with all levels of personnel and external contacts. Ability to use facts and insights to be a forceful, but diplomatic advocate of one's point of view, but flexible enough to adapt as new information is gained or priorities change. Strong oral and written communication skills; outstanding listening skills; ability to communicate effectively with all levels of management. Ability to present insights in creative and persuasive ways that make it easy for the recipient to understand and act. The ability to influence the behavior of others through written, oral or interpersonal communication. Proven ability to interact effectively with and influence a broad range of constituents- sales people, customers, brand people, etc. Strong project management skills, with demonstrated ability to juggle multiple priorities simultaneously; to design, scope, and estimate resources and timing for complex, often multi-phased research projects. Demonstrated analytical and interpretative ability; proficiency with PCs and common software applications. Strategic Thinking: Ability to identify new opportunities and applications that add value for the consumer or customer while enhancing the value for Brown-Forman.
Brown-Forman Corporation is an independent, publicly-traded producer and marketer of premium spirits, wines, and other adult beverages, including Jack Daniel's Tennessee Whiskey, Finlandia Vodka, Southern Comfort, Fetzer Vineyard California Wines, Korbel California Champagnes, Sonoma-Cutrer Estate Bottled Wines, Tuaca, and Bolla Italian Wines. For more information about Brown-Forman and our brands, please visit our website at www.brown-forman.com
About Consumer Insights at Brown-Forman
Very few opportunities arise where one has the ability to focus on deepening consumer insights and strengthening consumer connections with brands such as Jack Daniels, Finlandia and Southern Comfort. Brown-Forman is committed to attracting the "best and the Brightest" in the consumer goods industry who have a deep marketing curiosity, and a fascination with why consumers do what they do and how to anticipate and influence what they will do next. In Consumer Insights you have the opportunity to be the interpreter of the "voice of the consumer" worldwide bringing forth valuable insights, working side by side with Brand Teams turning insights into actionable results.
TO APPLY: Please visit us at http://www.brown-forman.com/bfjobs/index.htm
Please look for "Assistant Manager CIG Jack Daniel's" or for the requisition # "997BR" in the keyword search field.
Position Title: Assistant Manager CIG Jack Daniel's
Position Location: Louisville, KY
Scope of Position:
Responsible for assisting in the development and particularly the implementation of the strategic and tactical research agenda for his/her areas of responsibility (e.g., specific brands, markets, channels, consumer segments), aimed at achieving a better understanding of consumer attitudes, behaviors, and motivations worldwide. Focus is on contributing to the generation of breakthrough, actionable consumer insights that can be applied to the business. Also participates in identifying, building relationships with, and managing external research suppliers.
Responsibilities:
Operating with a high degree of autonomy, but within an overall set of priorities agreed upon with the Group Manager, lead efforts in several of the following areas:
Global consumer knowledge development. Collaborate with the group manager in the identification of critical knowledge gaps for B-F and his/her brand or area relative to consumers and the marketplace, and assist in creating and prioritizing solutions to address these. Participate in developing research programs to enhance our global consumer knowledge and/or to generate brand-specific insights into consumer attitudes and behavior on which we can take action. These research programs can range from highly strategic (e.g., defining the consumer buying process for a specific set of occasions) to tactical (e.g., brand-specific research on new packaging or advertising), and the assistant manager may lead portions of these projects or entire projects. May also manage the generation of consumer and brand insights from one or more consumer tracking studies from markets around the world. Net result is that the group manager and this assistant manager would be the global brand team's (or other relevant team) "experts" on consumer motivations, behaviors, and trends.
Brand Architecture and Positioning. Under the direction of the group manager, participate in or help execute the process of guiding the development or refinement of individual brand architecture and positioning. Assist in the consumer validation of this work, and assist in interpretation of research findings as the work is translated into marketing communications and other activation tactics.
Research Standards and Innovation. Contribute to innovation within CIG by contributing to the monitoring of current and new market research practices and assessing their utility and value to CIG and Brown-Forman. Communicates new research methodologies and analytical techniques as well as research suppliers to the CIG team as he/she comes across them. Utilize and recommend innovative, valid research techniques. Play an active role in building the global organization's understanding of and ability to utilize consumer information, and translate that information to insights and ultimately to action.
Research Implementation and Analysis. Execute and monitor consumer research studies, with some degree of autonomy, and coordinate activity with external market research companies and appropriate internal resources. Lead analysis and, often, presentation of research findings and provide recommendations for marketing actions. Important focus on translating research data into real insights and ultimately into action that builds our brands and our business.
Strategic Planning. Help develop short- and long-range strategies by performing analyses and preparing recommendations, as necessary, to enhance the company's strategic efforts within the spirits or wine industry.
Special Projects. Implements special projects as appropriate, often in support of management presentations, special analyses or historical reviews, new competitive initiatives, etc.
Professional Development. Attend recommended BFB and research industry training/conferences to enhance professional development as a manager and consumer insights professional.
Job Requirements:
An MBA (emphasis in marketing or marketing research) or a Masters degree in psychology, sociology or other related fields preferred, plus three to five years of experience at a consumer packaged goods company, advertising agency or marketing research supplier; or Bachelor's degree plus six or more years of relevant experience.
Basic knowledge of marketing principles and marketing research applications. Understanding of marketing beyond research such that the individual can steward research that is truly actionable in the marketplace. A natural marketing curiosity that leads one to want to know the "why" behind behavior.
Technical and statistical skills for constructing complex spreadsheets, utilizing databases, and conducting statistical analyses.
Strong leadership, interpersonal and teamwork skills; ability to develop effective working relationships with all levels of personnel and external contacts. Projected ability to develop and coach people. Ability to use facts and insights to be a forceful, but diplomatic advocate of one's point of view, but flexible enough to adapt as new information is gained or priorities change. Ability to strategically "set the agenda", not merely manage projects.
Dedication and drive: a commitment to excellence, and willingness and flexibility to respond to periodic urgent requests or priorities, sometimes resulting in the need for periods of expanded work hours. A genuine orientation toward meeting commitments and persistence in overcoming obstacles to accomplish objectives.
Strong oral and written communication skills; outstanding listening skills; ability to communicate effectively with all levels of management. Creative ability to present findings and insights in clear, interesting, and persuasive ways that make it easy for the recipient to understand and act.
Strong project management skills, with demonstrated ability to juggle multiple priorities simultaneously, to design, scope, and estimate resources and timing for complex, often multi-phased research projects.
Demonstrated analytical and interpretative ability, and attention to detail.
Proficiency with PCs and common software applications.
Preferred Requirements
Experience in international research and familiarity with other cultures desirable.
Experience in both marketing/brand management and marketing research roles helpful, but not required.
Experience with beverage alcohol business helpful but not required.
Brown-Forman Corporation is an independent, publicly-traded producer and marketer of premium spirits, wines, and other adult beverages, including Jack Daniel's Tennessee Whisky, Finlandia Vodka, Southern Comfort, Fetzer Vineyard California Wines, Korbel California Champagnes, Sonoma-Cutrer Estate Bottled Wines, Tuaca, and Bolla Italian Wines. For more information about Brown-Forman and our brands, please visit our website at www.brown-forman.com
About Consumer Insights at Brown-Forman
Very few opportunities arise where one has the ability to focus on deepening consumer insights and strengthening consumer connections with brands such as Jack Daniels, Finlandia and Southern Comfort. Brown-Forman is committed to attracting the "best and the Brightest" in the consumer goods industry who have a deep marketing curiosity, and a fascination with why consumers do what they do and how to anticipate and influence what they will do next. In Consumer Insights you have the opportunity to be the interpreter of the "voice of the consumer" worldwide bringing forth valuable insights, working side by side with Brand Teams turning insights into actionable results.
TO APPLY: Please visit us at http://www.brown-forman.com/bfjobs/index.htm
Please look for "Market-Consumer Insights Manager" or for the requisition # "1037BR" in the keyword search field.
Position Title: Market-Consumer Insights Manager
Position Location: Louisville, KY
Scope:
Bring local actionable brand building and business improvement insights to the assigned division through analysis, interpretation, and reporting of consumer and commercial data. Conduct the analysis and synthesis of data and information across our consumer, brand, and marketplace data sources, the generation of new insight from these sources, and the application of these insights to our brands and business at the local market level. Challenge and stimulate division personnel to initiate their own business improvement ideas, while providing guidance and direction in the development of this skill set. Educate division personnel on the appropriate application and limitations of available sources of consumer and commercial data. Coaches division personnel on analytical techniques and proprietary applications of techniques and information. Collaborate with division personnel to apply ongoing research and information against issues and opportunities for the division, using internal and external data. Perform brand analysis and reporting of NRS. Communicate best practices and needs to CIG partners. Conduct divisional level analysis of marketplace developments, whether related to our distributor network, key competitors, or brands.
Success Factors:
Analytical Ability: The ability to identify problems, analyze relevant data, think critically, generate alternatives, and select appropriate solutions. Ability to think rationally and logically, recognize and test assumptions. Move to problem resolution by identifying facts, causes and issues and present solutions.
Business Acumen/Brand Championship: Demonstrates good business sense, including the ability to make effective and efficient use of financial resources to achieve intended results. Consistently demonstrates the ability to understand and anticipate the needs of the brands to allow them to make decisions that will support long-term brand growth and generate greater profits.
Business innovation: The ability to identify articulated and unarticulated consumer and customer needs, and demonstrate solid business sense, and the ability to generate unique and effective solutions by being sensitive to the true business issue(s) spoken or otherwise. This includes: the ability to generate options and alternatives to problems or issues, present and encourage new ideas, appropriately question accepted ideas or solutions, and recommend alternative approaches as necessary. Asks "what if" questions, and, can, individually and within in a team context, ideate to tactics, ideas, and new directions.
Coaching and development: The ability to provide opportunities for development and feedback that enhances employees' skills. Motivates, instructs, directs, teaches, mentors, or in any other planned manner, influences the development of individuals' skills and competencies relevant to current or future job. Provides helpful and thorough answers to questions. Fosters comfort with consumer and marketing research applications. Uses a flexible personal leadership style and knowledge of best practices within insight generation to guide individuals and groups toward development and application of this technique. Teaches within these insight-development opportunities so that participants are equipped to generate insights independently. (Applicable to associates at all levels within Brown-Forman.)
Critical Thinking/Judgment and Decision Making: Possesses curiosity that drives further understanding of a subject. Is open minded in assessment of new ideas and valuation of resources. Is clear and deliberate in deciding upon a course of action or solution. Applies logic, inference, and available information to make decisions. Understands mandatory and desired criteria, and understands risks associated with the decision.
Effective Knowledge Management: The ability to take information and prioritize what is important, then synthesize and analyze to determine the essential, actionable message. Concisely communicate it with appropriate audiences. For combining with Research Acumen.
Flexibility/Adaptability/Tolerance of Uncertainty: Adapts to, and works effectively with, individuals or groups in a variety of situations. Is able to understand and appreciate different perspectives, adapt one's approach as situations change, effectively introduces and implements new methods, processes or changes to the status quo and accepts changes introduced by others.
Insight Generation and Application: The ability to look at information, findings, and/or results and peel back the layers to get to the underlying reasons (motivations) that are fundamental, valid, or sound. Demonstrates the ability to separate insights that are "nice to know" from those that can build the business. Uses these "actionable insights" in conjunction with business partners to create recommendations that can produce immediate and/or long-term Brown-Forman business success.
Leadership/Influence/Persuasion: Articulates and drives understanding of goals/objectives or insights and inspires others to listen and act accordingly.
Managerial Courage/Customer Focusing/Organization Agility /Adaptability (Advanced): Having the courage to convey controversial findings and/or recommendations in the face of opposition. Ability to instill confidence in any finding/recommendation which may be controversial and to show resilience in the face of constraint, frustrations or adversity.
Proactive and Effective Communicator/Ability to Instill Confidence: Ability to exchange and explain information and concepts to others in an understandable manner. Ability to interact openly and directly; able to conduct difficult conversations with minimal surprise. Effectively uses both written and verbal skills in formal and informal communication. Perceived as a subject matter expert. Able to bring facts, logic, and reason to action with others.
Proactive Opportunity Identification: Leads the identification of critical knowledge gaps for Brown-Forman relative to consumers and the marketplace; creates and prioritizes potential research and marketing solutions to address these.
Relationship Management: The ability to develop, maintain and strengthen relationships with others - both inside CIG, across B-F, and outside the organization. Builds rapport and cultivates collaborative working relationships.
Research Data/Acumen: Proven ability to understand the basics of research and data sources as critical tools for insight generation. Capable of understanding various methodologies and data sources and their appropriateness for applying to a particular business issue. Able to advocate CIG "best practices." Remains current on innovative research techniques.
Strategic Thinking: Develops a vision of the consumer in the future. Taps a deep knowledge of the consumer, the spirits and wine categories, and competitive set brands. Develops alternative courses of action against that future vision. Allocates resources based on this developed vision of the future consumer.
Job Requirements:
An MBA (emphasis in marketing or marketing research) or a Masters degree in psychology, sociology or other related fields preferred, plus six or more years of experience at a consumer packaged goods company, advertising agency or marketing research supplier; or Bachelor's degree plus eight or more years of relevant experience. Emphasis is on proven ability to synthesize and analyze information from a broad range of sources and databases and translate the information into new insights that can be leveraged to grow our brands in the marketplace. This will most likely have been demonstrated at least in part in a marketing or marketing research role, but could include sales/customer management experience, as well as finance, statistical analysis, business strategy, or other related disciplines.
Beverage industry experience a "plus", but not required. Global experience also valued, but not a prerequisite, and initial scope of this job is within the Americas.
Lieberman Research Worldwide is one of the largest and fastest growing custom market research companies in the world, known for its focus on translating market research into business impact for its clients. A full service research firm with an extraordinary breadth of methodological experience, its broad capabilities and areas of specialization allow LRW to be a single-source research partner for many of its clients, creating a powerful relationship capable of addressing most business issues. LRW conducts both qualitative and quantitative research studies. Its special expertise includes strategy development, new product development and testing, advertising, customer satisfaction, international and tracking research. LRW is headquartered in Los Angeles, California and has a network of affiliates in over 65 countries spanning Europe, Latin America and Asia Pacific.
The LRW working environment is special: top-notch people, highly interactive, busy, positive and challenging. We foster a creative, entrepreneurial environment - new ideas are valued, not discouraged. There is always room for growth and advancement at LRW. We are committed to promoting from within whenever possible and have a proven track record of doing so. Are you ready to join us, yet?
________________________________________
TITLE: Senior Research Manager
REPORTS TO: Research Director
LOCATION: Los Angeles, CA (Century City)
POSITION SUMMARY:
Under limited direction, manages all phases of research projects. Custom designs complex market research projects. Works independently, makes management decisions requiring discretionary judgment and initiative. May be responsible for supervising and training staff. This position also requires the ability to manage multiple projects simultaneously.
SPECIFIC DUTIES:
1. Custom designs studies; writes proposals, designs and writes questionnaires, and writes reports for ease of comprehension; designs tab specifications.
2. Manages projects in field and oversee problem identification and resolution.
3. Analyzes data and develops reports and presentation of findings.
KNOWLEDGE, SKILLS & ABILITIES:
B.A. and/or M.A. in related field and at least three years of market research experience with supplier or client company managing primary research
Knowledge of research techniques including product testing, concept testing, awareness, usage and attitudes testing, diagnostic copy testing and segmentation studies
Strong detail orientation
Strong leadership and management skills
Ability to work independently and to manage multiple projects simultaneously
Excellent written and verbal communication skills
Strong interpersonal skills
Ability to exercise judgment and initiative in the overall execution of project
PHYSICAL DEMANDS & WORKING CONDITIONS:
Ability to lift & carry up to 30 lbs
Prolonged sitting
Indoor office environment
Prolonged intense concentration
Local, national, and international travel
EQUIPMENT USED:
Automobile
Personal Computer
Telephone
Calculator
Copier
Fax
Please send resumes directly to Tom Fosgard at tfosgard@lrwonline.com.
Lieberman Research Worldwide is one of the largest and fastest growing custom market research companies in the world, known for its focus on translating market research into business impact for its clients. A full service research firm with an extraordinary breadth of methodological experience, its broad capabilities and areas of specialization allow LRW to be a single-source research partner for many of its clients, creating a powerful relationship capable of addressing most business issues. LRW conducts both qualitative and quantitative research studies. Its special expertise includes strategy development, new product development and testing, advertising, customer satisfaction, international and tracking research. LRW is headquartered in Los Angeles, California and has a network of affiliates in over 65 countries spanning Europe, Latin America and Asia Pacific.
The LRW working environment is special: top-notch people, highly interactive, busy, positive and challenging. We foster a creative, entrepreneurial environment - new ideas are valued, not discouraged. There is always room for growth and advancement at LRW. We are committed to promoting from within whenever possible and have a proven track record of doing so. Are you ready to join us, yet?
RESEARCH DIRECTOR
As Research Director, you will be responsible for custom designing market research projects and managing all phases of those projects. You will work independently; make management decisions and exercises discretionary judgment and initiative. You will project manage $2MM+ and manage a minimum of 4 researchers. This position also requires the ability to manage multiple projects simultaneously.
B.A. and/or M.A. in marketing, psychology, sociology, anthropology, economics, or the equivalent with emphasis in research methods
5 plus years work experience with a custom design marketing research supplier or in a marketing research department of a client company with responsibility for managing primary research
Knowledge of research techniques, including cluster, factor, regression and conjoint analysis, as well as perceptual mapping; familiar with a wide variety of types of studies; ability to write project proposals, questionnaires, and reports for ease of comprehension
Strong detail orientation, follow through and analysis skills
Superior written and verbal communication skills
Ability to exercise judgment and initiative in the overall execution of project
Strong interpersonal skills
Please send resumes directly to Tom Fosgard at tfosgard@lrwonline.com.
Manager/Senior Analyst- Database Marketing, Customer and Business Analytics
DIRECTV, Inc.
El Segundo, CA
With over 16 million customers, DIRECTV is the nation's leading digital multi-channel television service provider. When we launched in 1994, DIRECTV was the first entertainment service in the U.S. to deliver all digital-quality, multi-channel TV programming to an 18-inch satellite dish. The launch of DIRECTV© service, with its national reach, provided people across the continental U.S. with a much needed alternative to cable. DIRECTV also pioneered technological breakthroughs, including the first national system with interactive on-screen program guide and pay per view ordering by remote control. DIRECTV innovations and awards for digital broadcast satellite technology have set a new standard for televised entertainment. DIRECTV is continuing to redefine the world of television entertainment. Advances in technology are enabling our viewers to have greater control over their viewing and experience new services on their television, such as digital video recording (DVR), high-definition TV, expanded multicultural programming, interactive programming and more.
Responsible for providing analyses to internal customers in the areas of Customer Acquisition Marketing, Retention and Service, Sales, Programming and Finance. Will create accurate and timely analyses and reports on a wide variety of issues including subscriber churn, programming package penetration, customer acquisition quality and quantity, customer profiles, customer value, market profiles and pay-per-view utilization. In addition, will partner with cross functional teams to understand changes in technology, the competitive environment and their effects on new/current subscribers, track, analyze and interpret trends in data and provide conclusions and recommendations to management.
Requires two to five years experience accessing, compiling and analyzing large volumes of data into concise and precise information utilizing tools and databases such as Oracle, SQL Server, Microsoft Access, SAS, SPSS and Cognos. Must possess a solid background/understanding of statistics that includes experience conducting/calculating present values. A degree in mathematics, quantitative analysis, economics or related field and previous experience in consumer services/products and/or subscription-based businesses is preferred.
Candidates must be self-motivated and have the ability to work with limited supervision in a fast-paced, small-team environment. Outstanding verbal/written communication, presentation, organizational and teamwork skills are a must.
For more information, or to apply:
K. Gabe Hwang
310-964-5948
khwang@directv.com
www.directv.com
Position Description
ACNielsen Analytic Consulting (AAC) is a leading provider of marketing insights for consumer packaged goods, suppliers and retailers. We bring together experts in statistical methodology with state-of-the-art analytical techniques and leading edge applications. AAC acts as a strategic business partner and delivers high-value solutions to improve each client's profitability and maximize its return on investment.
The ideal candidate will manage the delivery of analytical product and services to the client business and to maximize the value of the relationship. Demonstrate customer servicing, technical and analytical skills.
Job Requirements
The ideal candidate will have strong interpersonal, analytic, servicing and problem solving skills. Excellent communication. Must have both response modeling and forecasting skills as well as SAS programming skills. From 1-2 years of experience in an advanced analytic team within a research, CPG or like company preferred.
Identify business needs and apply appropriate analytical tools to solve that need. Manage customer expectations and ensure customer satisfaction with ACNielsen Analytic Consulting. Effectively manage internal Nielsen processes by developing a rapport with key resources.
Education Qualifications
Masters degree. Strongly preferred in statistics, economics, management science or social sciences
Interested candidates should be directed to our career site - Nielsen Careers http://www.nielsen.com/careers . The reference number is 5940.
Margaret Bowani
Senior Recruiter
The Nielsen Company
Phone: 646-654-5068
margaret.bowani@nielsen.com
Market Insights Manager, New Products and Business Development for a leading Chicago based Healthcare company. They are seeking an experienced Marketing research professional to join their team as Market Insights Manager.
This is a key position which will be responsible for identifying and qualifying opportunities for new product and business development in new or developing Oral Care categories. An important component of this will be creating an efficient, repeatable process for developing and qualifying new product concepts and helping the team understand communication levers to help create persuasive communications both pre- and post-launch.
Essential Duties and Responsibilities:
Identify unmet needs using pertinent research tools and push to create new categories/products
Develop and qualify new product concepts that align with the overall strategic vision (includes Canada, Latin America and the U.S.)
Design and execute consumer and professional (e.g., dentist/hygienist) studies
Identify research needs and then direct the design, development and execution of custom and standardized research products, including selection and management of research vendor partners
Analyze research project data and make actionable recommendations
Provide critical input to help determine how to motivate target consumers and professionals (e.g., dentists) to purchase/use/endorse
Help educate the organization on research tools and how to leverage them
Identify key consumers for targeted product and marketing programs
Continuously improve the operating performance of the organization by making fact-based recommendations
The ideal candidate will have a minimum of 6 years market research experience and be an expert in leading new product development thinking. Experience in the following areas is preferred: Oral Care products, OTC drugs, Nutraceutical/Oral supplements, Health and Beauty Aid products or niche CPG products.
They will also manage periodic engagement and alignment with other business units globally (e.g., Japan, Europe).
Compensation will include a competitive salary, an excellent benefit package and significant challenge and opportunity for growth and advancement.
Sincerely,
Frank Cianchetti
President
frankc@hci-search.com
Title: Senior Research Analyst-Consumer Research
Location: 9 West 57th Street, New York, NY
Submit Resumes To: http://tbe.taleo.net/NA1/ats/careers/requisition.jsp?org=CHANEL&cws=1&rid=53
Description:
Chanel, Inc., a leader in the luxury goods industry, has an exciting opportunity for a Senior Research Analyst-Consumer Research to join our Marketing Services department. The Senior Research Analyst will aid in providing consumer insight and support to the organization through analysis, research and communication. Specifically, responsibilities include coordinating with marketing and research vendors to conduct research (both quantitative and qualitative) and assist with design, development, implementation, analysis and reporting of research to marketing teams. You will also assist in the collection, development and communication of luxury market/consumer and trend reports with responsibility for synthesizing/distilling insights from multiple sources. In addition, you will assist in providing analytical support to improve business efforts and decision-making and infuse your knowledge/insight in the development of innovative business strategies for the Fragrance & Beaute and Fashion businesses.
Requirements:
Qualified candidates must possess a Bachelor's degree, preferably in Marketing, Market Research, Statistics, Math or Social Sciences with a minimum of 3 years relevant consumer research and analytical experience. Experience must include quantitative research such as concept tests, product tests, brand tracking and segmentation, as well as various types of qualitative research. Must also have strong analytical skills with the ability to conceptualize and think strategically, excellent communication/presentation skills and be a team player with the ability to interact with individuals at all levels of the organization. Must also be task-oriented with the ability to work under pressure to meet deadlines and the flexibility to work on multiple projects simultaneously. Extensive experience with Microsoft Office and query tools required.
Deborah Melnick, SPHR
732-980-2293 (Tel)
732-980-2058 (Fax)
deborah.melnick@chanelusa.com
Maritz Inc. is the largest source of integrated performance improvement, travel and market research services globally. Maritz provides market and customer research, communications, learning solutions, incentive initiatives, meetings and event management, rewards and recognition, travel management services, and customer loyalty programs to large companies worldwide.
Maritz® Research offers sector-specific research solutions that examine three critical integrated dynamics that are essential to a brand's success: customer choice, customer experience, and customer loyalty. As an industry leader in custom market research, we understand that all research objectives and circumstances are unique. We will tailor each clients' research process to supply the critical information needed to make their marketing efforts more successful. When all is said and done, our clients trust our customer satisfaction and loyalty market research experts to deliver insightful.
We have opportunities in our St. Louis and Chicago offices for the following positions.
Project Director (Sr.)
2 plus years of Marketing Research experience
Proven ability to manage projects and lead teams
Strong communication and organization skills a must
Bachelor's degree required, MBA or MMR degree a plus
Maritz Research is a people-oriented company, personified by passion, precision, and performance. You'll work in an energized environment stimulated by a sense of purpose and empowerment. To be considered for these opportunities, please send your resume to Michelle Kovarik, kovarimc@maritz.com with a reference code of WISC. Visit us at www.maritzresearch.com. EOE
Michelle Kovarik
HR Manager
Maritz, Inc.
www.maritz.com
(636) 827-4189
michelle.kovarik@maritz.com
Maritz Inc. is the largest source of integrated performance improvement, travel and market research services globally. Maritz provides market and customer research, communications, learning solutions, incentive initiatives, meetings and event management, rewards and recognition, travel management services, and customer loyalty programs to large companies worldwide.
Maritz® Research offers sector-specific research solutions that examine three critical integrated dynamics that are essential to a brand's success: customer choice, customer experience, and customer loyalty. As an industry leader in custom market research, we understand that all research objectives and circumstances are unique. We will tailor each clients' research process to supply the critical information needed to make their marketing efforts more successful. When all is said and done, our clients trust our customer satisfaction and loyalty market research experts to deliver insightful.
We have opportunities in our St. Louis and Chicago offices for the following positions.
Research Manager (Sr.)
MMR or MBA or equivalent experience
5 or more years of Marketing Research experience
Above average competency in research design and analytical skills
Ability to communicate effectively with the field, project teams and client
Maritz Research is a people-oriented company, personified by passion, precision, and performance. You'll work in an energized environment stimulated by a sense of purpose and empowerment. To be considered for these opportunities, please send your resume to Michelle Kovarik, kovarimc@maritz.com with a reference code of WISC. Visit us at www.maritzresearch.com. EOE
Position Overview
The Director of Advanced Analytics is an experienced quantitative primary market research professional with the experience of application of discrete choice modeling within the primary market research.
The Director of Advanced Analytics will support client service teams by providing technical analytic expertise in support of primary market research studies commissioned by our pharmaceutical and biotechnology clients.
Key Responsibilities
Serve as a resource on advanced analytic solutions to internal (client services) as well as external clients
Support client service staff in business development activities
Keep abreast of developments in methodology
Responsible for analytic component of research design in proposals
Develop appropriate experimental designs for choice/conjoint modeling, estimate and report results from such models
Provide interpretation of results from advanced/multivariate analytics
Presentation of results to external clients
Oversee work of junior Advanced Analytics staff
Mentor and train junior staff
Experience/Position Requirements
Experience & Knowledge
Advanced degree in Marketing Science/Marketing Research, Economics or Statistics
5-7 years vendor experience within an Advanced Analytics group OR 5-7 years client side experience within an equivalent group (Management Science, Data Modeling etc.)
Experience with the application of discrete choice modeling within primary market research
Skills/Attributes
Advanced to Expert level abilities in either SAS or SPSS
Experience with one or more of the following programs is a plus (but not essential): Latent Gold, Amos, Gauss, Hierarchical Bayes module of Sawtooth Software
Familiarity with recent developments in experimental design methods for choice modeling is desirable
Ability to translate clients' business issues into market research solutions
Compensation is $100,000 and up based on experience
Bob Whren
HW HealthFinders, Inc.
866-900-3463
904-321-2448
Fax 904-321-5644
bwhren@hwhealthfinders.com
www.hwhealthfinders.com
Senior Research Analyst, 'Consumer Products Company' (Richmond, VA)
A leading manufacturer and marketer of consumer products, seeks a highly qualified Senior Research Analyst for their Market Information and Consumer Research department in Richmond, Virginia.
This position requires an advanced degree (Masters+) in a relevant field such as Market/Consumer Research, Psychology or Statistics (an MBA+ relevant undergraduate degree will also be considered) along with consumer research training and experience on quantitative survey design including a minimum of 3 years focused on custom (primary) research. A demonstrated ability to identify patterns, trends, insights and business implications from consumer research data as well as a strong quantitative analysis and statistical background and a deep understanding of multivariate statistics, modeling, and marketing science or data mining are also required for this position.
Specific duties include but are not limited to:
Conducting consumer research projects with an emphasis on research methodologies that are new to PM USA;
Developing infrastructure for these new capabilities;
Coordinating multiple consumer research projects - primarily but not exclusively using quantitative techniques - with minimal direction from management;
Working with other internal partners within Market Information and Consumer Research to deploy new techniques to understand consumers;
Leading initiatives to scan the research marketplace and bring new forms of quantitative and qualitative consumer research to the company including: choice based/conjoint, adaptive surveys, on line diaries, and on line brainstorming;
Managing multiple vendors, contracts, project deadlines, and budget tracking;
Reporting and communicating effective research findings to a wide range of audiences; and
Building capability for meta-analytics in order to identify patterns, trends, and insights across multiple consumer research sources.
In addition to the opportunity to apply your skills toward key business objectives, we offer an excellent compensation package including a competitive base salary, incentive compensation, relocation, comprehensive health/vision/dental insurance and participation in our deferred profit sharing program.
For immediate consideration, please send your resume to: tekconnect@comcast.net or call (804) 366-2730 for additional information/questions. Thanks! Karen Benson, Owner; TekConnect, LLC.
A leading manufacturer and marketer of consumer products, seeks a highly qualified Senior Research Analyst for their Market Information and Consumer Research department in Richmond, Virginia.
This position requires an advanced degree (Masters+) in a relevant field such as Market/Consumer Research, Psychology or Statistics (an MBA+ relevant undergraduate degree will also be considered) along with consumer research training and experience on quantitative study design including a minimum of 3 years focused on custom (primary) research. A demonstrated ability to identify patterns, trends, insights and business implications from consumer research data, strong qualitative and quantitative analytical abilities, as well as good writing and presentation skills are required for this position. A strong statistical background and experience in consumer packaged goods (CPG) are preferred.
Specific duties include but are not limited to:
Conducting consumer research projects spanning all phases of the product life cycle;
Coordinating multiple consumer research projects - qualitative and quantitative- with minimal direction from management;
Working with other internal partners within Market Information and Consumer Research to continue to refine and improve upon techniques to understand consumers;
Managing multiple vendors, contracts, project deadlines, and budget tracking;
Reporting and communicating effective research findings to a wide range of audiences.
In addition to the opportunity to apply your skills toward key business objectives, we offer an excellent compensation package including a competitive base salary, incentive compensation, relocation, comprehensive health/vision/dental insurance and participation in our deferred profit sharing program.
For immediate consideration, please send your resume to: tekconnect@comcast.net or call (804) 366-2730 for additional information/questions. Thanks! Karen Benson, Owner; TekConnect, LLC.
A leading manufacturer and marketer of consumer products, seeks a highly qualified Principal Research Analyst for their Market Information and Consumer Research department in Richmond, Virginia to oversee consumer research projects and trend analyses.
MBA, PhD or other advanced degree in Market Research with an expertise in retail sampling and data collection methodologies, Economics, or Mathematics is preferred for this position along with a background in statistics and 4 years relevant work experience. Strong statistical, data analytic skills, and well developed project/vendor management skills are necessary for this position. In addition, the candidate should possess excellent oral and written communication skills and be able to work in a team environment.
Specific duties include but are not limited to:
Providing expertise in retail sampling and data collection methodologies;
Providing actionable insights on key business drivers and market; dynamics based on primary and secondary data sources;
Managing multiple vendors, contracts, project deadlines, and budgets; and
Presenting results of analysis to management level audiences.
In addition to the opportunity to apply your skills toward key business objectives, we offer an excellent compensation package including a competitive base salary, incentive compensation, relocation, comprehensive health/vision/dental insurance and participation in our deferred profit sharing program.
For immediate consideration, please send your resume to: tekconnect@comcast.net or call (804) 366-2730 for additional information/questions. Thanks! Karen Benson, Owner; TekConnect, LLC.
A leading manufacturer and marketer of consumer products, seeks a highly qualified Principal Research Analyst for their Market Information and Consumer Research department in Richmond, Virginia to oversee consumer research projects and trend analyses with emphasis on understanding the impact of societal and cultural trends on business strategy.
An advanced degree (Masters+) in a relevant field such as Market/Consumer Research, Psychology, Sociology, or Anthropology is preferred for this position. An MBA+ relevant undergraduate degree will also be strongly considered. In addition this position requires consumer research training and experience in both qualitative and quantitative research. A minimum of 5 years focused on custom (primary) research along with the demonstrated ability to identify patterns, trends, insights and business implications from diverse data sources is preferred. Outstanding presentation skills and creativity are a must as well as good statistical and data analytic skills.
Specific duties include but are not limited to:
Developing a framework for long term tracking of societal and cultural trends most relevant to the company's mission goals;
Conceiving and managing multiple trend based consumer research projects to support functional and/or company goals;
Coordinating and effectively using a wide range of resources ( primary and secondary research, plus publicly available trend information) to identify patterns, trends, and implications for the business;
Managing multiple vendors, contracts, project deadlines, and budgets;
Making recommendations on choice of vendors and tracking vendor performance;
Collaborating with other organizational functions to develop new infrastructure for trend scanning and brainstorming; and
Presenting research findings in a compelling fashion so as to create the conditions for idea generation and insights.
In addition to the opportunity to apply your skills toward key business objectives, we offer an excellent compensation package including a competitive base salary, incentive compensation, relocation, comprehensive health/vision/dental insurance and participation in our deferred profit sharing program.
For immediate consideration, please send your resume to: tekconnect@comcast.net or call (804) 366-2730. Thanks! Karen Benson, Owner; TekConnect, LLC.
A leading manufacturer and marketer of consumer products, seeks a highly qualified Research Analyst for our Consumer Research department in Richmond, Virginia. This position serves as an internal consultant to key client groups with a primary focus on the company's marketing organization.
An MBA or master's degree is preferred or the equivalent skills through demonstrated work experience.
1 -2 years marketing/consumer Research experience STRONGLY Preferred in a consumer package goods industry environment!
Excellent leadership skills are required to lead cross-functional teams as well as effective problem solving and analytical skills, strong written and verbal communication skills along with careful attention to detail.
Experience with custom consumer research methodologies is critical. In addition, excellent proficiency with Microsoft Office applications, especially Excel and PowerPoint, is required for this position.
Specific duties include but are not limited to:
Consulting with internal clients and colleagues to understand consumer knowledge needs and developing research plans to meet these needs.
Developing, monitoring and analyzing test market studies to evaluate in-market performance of new brands and promotional initiatives;
Providing timely responses to a broad range of questions related to consumer attitudes and behavior from key client groups, including Marketing, Legal and senior management
Identifying business issues/opportunities and suggesting research to gather insights on them; and
Developing and managing custom consumer research projects and working closely with internal clients and supplier resources to produce insightful analysis and presentation of findings.
For immediate consideration, please send your resume to:
Tekconnect@comcast.net or call (804)366-2730 for more information. Thanks! Karen Benson, Owner; TekConnect, LLC.
Brown-Forman Corporation is an independent, publicly-traded producer and marketer of premium spirits, wines, and other adult beverages, including Jack Daniel's Tennessee Whisky, Finlandia Vodka, Southern Comfort, Fetzer Vineyard California Wines, Korbel California Champagnes, Sonoma-Cutrer Estate Bottled Wines, Tuaca, and Bolla Italian Wines. For more information about Brown-Forman and our brands, please visit our website at www.brown-forman.com
About Consumer Insights at Brown-Forman
Very few opportunities arise where one has the ability to focus on deepening consumer insights and strengthening consumer connections with brands such as Jack Daniels, Finlandia and Southern Comfort. Brown-Forman is committed to attracting the "best and the Brightest" in the consumer goods industry who have a deep marketing curiosity, and a fascination with why consumers do what they do and how to anticipate and influence what they will do next. In Consumer Insights you have the opportunity to be the interpreter of the "voice of the consumer" worldwide bringing forth valuable insights, working side by side with Brand Teams turning insights into actionable results.
TO APPLY: Please visit us at http://www.brown-forman.com/bfjobs/index.htm
Please look for " Manager CIG - New Brand Development" or for the requisition # "BR" in the keyword search field.
Position Title: Manager CIG - New Brand Development
Position Location: Louisville, KY
Job Description:
Scope:
The Consumer Insights Manager for New Brands Development is responsible for leading and communicating the research for all new brands projects through the entire stage gate process, from ideation and opportunity assessment to commercialization and post-launch. This person works with the Director of Development to create new wine and spirits concepts and assess white space opportunities through the use of macro trend identification and consumer research. Initiates and evaluates research of concepts, packaging, product, pricing, positioning, and advertising for multiple brands in the development phase. Responsible for sales analyses, creative strategy, in-market executions, and consumer insights for multiple brands in the commercialization phase. Supervises a senior analyst and works with R&D, Field Marketing, Packaging, and the New Brands brand team.
Basic Function:
Serves as the voice of the consumer throughout the development and commercialization of a new brand. Utilizes primary and secondary research to provide insights and maximize the success of new product initiatives. Bridge the development and commercialization phases of the stage gate process in order to maintain a consistent brand vision.
Responsibilities:
New Product Development: Use data sources, consumer trend services, and other organizational resources to create and assess new product opportunities. Work with research suppliers to determine the most effective way to gauge consumer reactions to new ideas. Manage qualitative and quantitative research for testing concepts, products, packaging, and naming. Effectively communicate results and make recommendations to the brand team.
New Product Commercialization: Aid in the creation of marketing plans and test market selection for new products. Monitor and measure successes and failures of new products. Identify challenges for products in market and propose solutions. Manage qualitative and quantitative research of advertising and other marketing elements and communicate results and recommendations.
Best practices and special projects: Determine industry best practices for introducing and sustaining new wine and spirits products. Research and communicate performance of competitive products. Explore new research suppliers and methodologies that may add value to the new brand development process.
Managerial responsibilities: Work with Sr. Analyst to create and execute an annual development plan.
Must Experience:
Bachelor's degree with 6-8 years Market research, consumer insights, or brand marketing experience in a consumer package goods environment. Familiarity with the innovation process and the new product stage gate development process. Experience with innovation or new product development. Experience managing others and working in cross-functional teams is important.
Preferred Experience:
Alcohol beverage industry experience and graduate degree in business administration, market research, or marketing preferred but not required.
Skills:
Ability to manage several projects at once while honoring a budget and a timeline. Necessary to organize, prioritize, and thrive in an environment that requires flexibility and adaptability. Generate and process quantitative and qualitative information from disparate sources and produce an actionable, insightful recommendation. Understand both the consumer case and the business case for an initiative and be able to reconcile the two. Able to understand long term strategic vision as well as immediate tactical execution. Comfortable speaking up, asking questions, and reaching out to other functional areas to achieve a goal. At ease interacting with various levels of management in the organization and with research suppliers and creative agencies.
Market Research Director (Mid-West Region)
Key Responsibilities:
Provide senior level consultation on Market Research projects, as necessary across professional services teams within marketRx. Provide adhoc assistance on all project related queries across professional services teams.
Develop strong customer relationships and relentlessly focus on meeting their evolving needs. Constantly seek to understand their most critical issues and develop creative approaches to providing them market insights into these issues.
Work with current and prospective client companies to define project needs, present proposals, negotiate contracts, and act as an account liaison to maintain ongoing good client communications and relations in conjunction with marketRx client/project teams.
Foster seamless internal communication and strong collaboration with all internal teams (e.g., market research, product management, other professional services teams, IT, etc.), and present a unified, highly customer-focused face to the client. Provide client inputs to the IT team to constantly work towards improvising features on our existing products.
Lead the growth of marketRx Market Research business through active business development activities, focusing on expanding the depth of business with existing customers and expanding our business to new customers.
Manage, recruit, develop, and retain an exceptionally talented professional services team (team size differs based on level of responsibility and business).
Provide thought leadership and innovation. Maintain knowledge of the pharmaceutical and sales & marketing informatics industries by maintaining relationships with peers in the sector and participating in external meetings and conferences.
Strengthen and build marketRx's intellectual property position by monitoring the market for competitors as they relate to marketRx's current and future product and services.
Qualifications:
The ideal candidate would have 8 to 10+ years market research experience in the business consulting industry or as a service provider. Experience in quantitative pharmaceutical market research is preferred.
Strong relationship building experience coupled with project delivery experience in the pharmaceutical space.
Demonstrated expertise in all aspects of marketing research, including:
Study and survey design
Quantitative research methodologies (qualitative a plus but not required)
A working knowledge of advanced statistical and multivariate techniques (the ability to perform them is a plus, but not required)
BS/MS/MBA or Ph.D or higher education in one of the following disciplines:
Market Research/Survey Methodology
Economics
Quantitative Methods
Business Administration
Candidates can email resumes to mrjobs@marketrx.com.
Novella Williams
Assistant Manager - Human Resources
marketRx Inc.
1200, Route 22 East
Bridgewater NJ 08807
Tel: 908 541 0045 extn 1478
Direct Line: 908 547 1478
Fax: 908 349 3088
mail:nwilliams@marketrx.com
Senior Vice President - Global Consumer Insights and Business Strategy
Multi Billion dollar global consumer products company based in Greater Los Angeles
Fashion/trend driven company.
Responsibilities
Lead the Global Consumer and Business Strategy group.
Objectives of the group are to provide:
Strategic global marketing and product insight for the company brands.
Global consumer insights and evaluations on all touch points to the consumer including positioning, advertising, entertainment, media, and web.
Shopper insights and experiences on the major retailers for major purchase occasions to develop a retailing strategy.
A continuous global pulse and monitor on consumer/market trends and emerging lifestyles and innovations and implications on marketing, brand and product strategies.
Point of sales analytics, which provided a continuous barometer on sales performance, forecast and quota potential, test market implications, pricing strategy.
Fatina Johnston
Partner/ Executive Recruiter
De Forest Search Partners
Office: 562.343.5599
fatina@deforestsearch.com
www.deforestsearch.com
My client, a cutting edge focus group facility and qualitative research company, is looking for an experienced Project Manager to join their dynamic team at their offices in the West Loop Neighborhood of Chicago, IL where "walls and doors are few; laughter and excited idea-chatter are common." The company is young, bustling and ever-growing with huge opportunities for growth and success for the right candidate.
The project manager is responsible for managing client studies from start to completion. This includes: creating bids, writing screening questionnaires, briefing recruiters on screener, managing recruits, gathering client needs, working with internal team to carryout project details and putting together client invoices
Requirements:
MUST have 1-3 years of project management experience working for a focus group facility or qualitative marketing research company
Bachelor's degree/equivalent or more
Duties:
Manage research projects from RFP through data collection:
Bidding and cost negotiation.
Providing vendor recommendations based on knowledge of study requirements and internal quality metrics.
Ordering sample.
Set-up of communications and materials (administrative specifications, Status Reports, mall materials, etc.).
Managing internal and external communication.
Management of research projects while in field:
Briefings for all mall and phone projects.
Monitoring telephone projects to ensure accuracy and quality.
Thorough analysis of production data in order to provide accurate project status.
Updating analyst daily including providing re-bids if necessary.
Quota management (movement of quota among different vendors, etc.) for all types of projects.
Set-up and evaluate mall intercept data validation.
Understanding and implementing sample management for all data collection methods.
Coordinating data sends or pulls with internal and external staff.
Logging in of mall or in-store projects, including checking in all screeners and editing and assigning respondent ID numbers if necessary.
Skills:
Proven track record successfully managing client studies
"Can Do" customer service orientation
Precise attention to detail
Ability to juggle numerous concurrent projects and tasks with minimal supervision
Ability to meticulously multi-task
Exceptional written and verbal communication skills.
Self-sufficient attitude
Good management, negotiation and problem solving skills.
Strong Microsoft PowerPoint, Excel and Word skills
If you have interest, or know someone who does, please contact :
Betsy Kreiner
Search Consultant
M3 Marketing Search
716-631-1300 x3003
betsy@m3msearch.com
www.m3msearch.com
My client, one of the world's largest manufacturers of social expression products, is seeking a Sr. Consumer insights analyst in their corporate headquarters in Cleveland, Ohio.
This person is responsible for the design and analysis of qualitative and quantitative consumer research projects for internal clients. This individual will have the following roles and responsibilities:
Serves as partner with clients (Product Management, Creative, Strategic Accounts, etc.) on a continual basis to help identify and meet their respective business questions.
Acts as the voice of the consumer on internal teams and helps transform insights into actionable information that clients can use in their marketing/business strategy and/or line development.
Manages all aspects of qualitative and quantitative research projects from initial design through strategic implications, including management of outside suppliers.
Participates in client strategy and planning meetings/sessions. This person will need to be a strategic and conceptual thinker, have strong interpersonal, verbal and written, skills and be a team player.
The successful candidate will have a Master's Degree in Business, Consumer Research, Psychology, or Sociology as well as 5+ years marketing research experience including managing qualitative and quantitative projects. He/she will possess the following professional attributes.
Proficient with Microsoft Office, and SPSS or other statistical software package.
Strong analytical skills with the ability to explain numbers to internal clients.
Ability to think strategically.
Excellent verbal, written and interpersonal communication skills in order to effectively communicate with internal clients.
Detail-oriented and highly organized.
Strong sense of urgency and commitment.
Ability to work in a fast paced environment, coordinate multiple projects and meet deadlines.
Ability to work in a team atmosphere.
If you have interest, or know someone who does, please contact :
Betsy Kreiner
Search Consultant
M3 Marketing Search
716-631-1300 x3003
betsy@m3msearch.com
www.m3msearch.com
Vice President, Advanced Analytics
Industry Type: Advanced Analytics, Consumer Insights, Market Research for an industry leading consumer facing company
Location: Southeast Region
Position Title: Vice President, Advanced Analytics
Position Description:
We are searching for a Vice President of Advanced Analytics to lead the development and implementation of strategic initiatives, customer segmentation, trade spending, and marketing research for a consumer facing company. This individual will be responsible for developing advanced analytic approaches to enhance profitability and optimize both push and pull marketing spending through the analysis of trade spending, return on marketing investment, and store clustering. This Vice President will implement trade pricing tools and systems to be disseminated throughout the organization. This position will lead initiatives on trade spending structure, rates, and optimization, developing analytical approaches for customer development groups for both existing and new trade and pricing initiatives. He / She will create and overall ongoing approach for analyzing returns on marketing investments, coordination of outside vendors and data, analyze returns to develop optimal spending levels and mix for each brand, and develop an approach for testing alternative mix and spending strategies to e evaluated in future Marketing Mix Analysis. Additionally, this Vice President will create and implement an analytical approach for clustering stores within a retail customers' universe to develop products assortments that optimize velocity and profit, and assist in the development of the selling story associated with store clustering analyses for key customers.
Primary Requirements:
The ideal candidate will possess a four-year undergraduate degree and an advanced degree from a leading academic institution. This individual must be highly intellectual with a "roll-up your sleeves" mentality. This candidate should have successful experience working across these analytical functions within the consumer products industry.
Qualified individuals please respond to recruiter_executive@yahoo.com.
Brown-Forman Corporation is an independent, publicly-traded producer and marketer of premium spirits, wines, and other adult beverages, including Jack Daniel's Tennessee Whiskey, Finlandia Vodka, Southern Comfort, Fetzer Vineyard California Wines, Korbel California Champagnes, Sonoma-Cutrer Estate Bottled Wines, Tuaca, and Bolla Italian Wines. For more information about Brown-Forman and our brands, please visit our website at www.brown-forman.com
About Consumer Insights at Brown-Forman
Very few opportunities arise where one has the ability to focus on deepening consumer insights and strengthening consumer connections with brands such as Jack Daniels, Finlandia and Southern Comfort. Brown-Forman is committed to attracting the "best and the Brightest" in the consumer goods industry who have a deep marketing curiosity, and a fascination with why consumers do what they do and how to anticipate and influence what they will do next. In Consumer Insights you have the opportunity to be the interpreter of the "voice of the consumer" worldwide bringing forth valuable insights, working side by side with Brand Teams turning insights into actionable results.
TO APPLY: Please visit us at http://www.brown-forman.com/bfjobs/index.htm
Please look for "Group Manager Channel/Customer Insights" or for the requisition # "998BR" in the keyword search field.
Position Title: Group Manager Channel/Customer Insights
Position Location: Louisville, KY
Scope/Basic Function:
Manage all consumer research and insight generation specific to channels (e.g., casual dining, supermarkets) and key national and regional chain customers. Lead advancement of our understanding of consumer attitudes, motivations, and behavior in both on-premise and off-premise channels. Lead exploration of consumer decision-making processes to guide our brand-building initiatives at the point of purchase, as well as our strategic decisions on brand/channel fit, identification of target consumers, etc. Work with Channel Directors and Trade Marketing to drive insights into consumers' beverage attitudes and behavior within a specific channel into our programs and initiatives. Partner with account managers to present insights to key chain customers as a way of increasing the B-F value to the customer.
Success Factors:
Technical Expertise: Deep technical expertise in the design of consumer research across a variety of methodologies, and particularly in the analysis and synthesis of results into actionable insights. Thought Leadership; ability to influence actions based on research results at all management levels. Creative Intuition: Ability to quickly orient to assignments, shift gears and change direction when working on multiple projects in different stages of the program cycle, innovative and creatively approach problems, quickly understand and respond, pursue related information, ask appropriate questions, identify connections between issues and go beyond the obvious. Collaborative Approach: Understands and demonstrates awareness of the inter-relatedness of different functions within organizations and collaborates appropriately when addressing problems, resolving issues, or formulating strategies. Capable of nurturing and surfacing the best thinking of others. Capable of managing and collaborating within a matrix environment, facilitating the balance of geographic, strategic, customer- and brand-specific priorities to advance the consumer agenda. Results Orientation: The ability to operate with a high level of energy focused on outcomes. Establishes, communicates and develops methods for prioritizing multiple projects and progressing each priority project as planned. Engages in a process of consultative problem solving with partners/stakeholders which creates new and effective solutions. Demonstrated ability to advance projects towards the accomplishment of established goals and objectives. The ability to influence the behavior of others through written, oral or interpersonal communication toward desired outcomes. Strategic Thinking: Initiates, guides and participates in the establishment and articulation of appropriate strategic direction based on analysis and judgment applied to available information. Ability to identify new opportunities and applications that add value for the customer while enhancing the value for B-F. Long-term, Strategic and Global mindset with a bias for action. Oral/Written Communications: Proven ability to communicate information and ideas to others in an understandable manner. The ability to comprehend and understand new information. The ability to be straight forward, candid while setting a professional standard for treating others with dignity and respect. Ability to communicate high level concepts and articulate complex or ambiguous findings in an understandable and actionable manner at all management levels and with customer executives. Strong Analytical Ability: Ability to synthesize data and information from multiple sources to generate actionable, breakthrough insights. Understanding of how the consumer is attracted to spirits and wine brands, of key brand/category benefits at both the functional and emotional level, and the factors that connect a consumer to brand over time. Inspires innovation, quality, and analytical discipline within our brand performance measurement efforts.
Requirements:
An MBA (emphasis in marketing or marketing research) or a Masters degree in psychology, sociology or other related fields preferred, plus six or more years of research/analytical experience in consumer goods/restaurant/retail environment or Bachelor's degree plus eight or more years of relevant consumer goods/restaurant/retail experience. Emphasis is on proven ability to synthesize and analyze information from a broad range of data sources (Consumer research, Channel e.g. restaurant, supermarkets etc. or Retailer Data etc.) and translate the information into new insights that can be leveraged to grow our brands in the both on-premise and off-premise channels. Understanding/Knowledge of Channels e.g. restaurant, supermarkets etc. Broad experience in implementing and managing both qualitative and quantitative research projects, e.g. new product evaluation; packaging, concept and product testing; tracking studies; sales research; advertising/copy testing; price sensitivity; forecasting. Technical and statistical skills normally associated with the above listed marketing research activities. Strong interpersonal and teamwork skills; ability to develop effective working relationships with all levels of personnel and external contacts. Ability to use facts and insights to be a forceful, but diplomatic advocate of one's point of view, but flexible enough to adapt as new information is gained or priorities change. Strong oral and written communication skills; outstanding listening skills; ability to communicate effectively with all levels of management. Ability to present insights in creative and persuasive ways that make it easy for the recipient to understand and act. The ability to influence the behavior of others through written, oral or interpersonal communication. Proven ability to interact effectively with and influence a broad range of constituents- sales people, customers, brand people, etc. Strong project management skills, with demonstrated ability to juggle multiple priorities simultaneously; to design, scope, and estimate resources and timing for complex, often multi-phased research projects. Demonstrated analytical and interpretative ability; proficiency with PCs and common software applications. Strategic Thinking: Ability to identify new opportunities and applications that add value for the consumer or customer while enhancing the value for Brown-Forman.
Chicago/North Michigan Avenue marketing research firm seeks an assistant project supervisor. Entry level with opportunity for growth/advancement.
Position
Assistant Project Supervisor
Qualifications
-Education
-Bachelor's degree with a B+ GPA (Business or Social Sciences a plus)
-Master's degree helpful (ideally in Marketing Research or Marketing)
-Some work experience useful
-Must be detail oriented
-PC skills necessary -- must be proficient in Word, PowerPoint, and Excel
-Must have good communication and analytical skills
Duties
-Involved in all phases of custom surveys
-Estimates
-Proposals
-Questionnaire design
-Data collection
-Data reduction
-Computer tabulating
-Presentation charts/graphs
-Report writing
Michelle Elster
Vice President, Rabin Research Company
Immediate Past-Chairman, AMA Foundation
150 E. Huron St., Suite 800
Chicago, IL 60611
voice: 312-482-8500 ext.15
fax: 312-482-8069
melster@rabin-research.com
www.rabinresearch.com
I'm in search of a rookie of the year candidate for a consumer insights analyst position with a food manufacturer in Southern Minnesota. Someone who loves research and enjoys digging in to understand consumer purchase dynamics to become the voice of the consumer. Desire to do product testing, communications testing, and new product development. Love of food is optional... but preferred.
Tony B. Nelson
TBN Consulting, LLC
Minneapolis, MN 55422
tony@tbnconsulting.biz
Qualitative:
Twin Cities Supplier (could office from Twin Cities, MN or NY) In need of a pro with 8+ yrs of qualitative research experience as a moderator and personal interviewer. Someone who is experienced at consulting on qualitative research design, has strong analysis and report writing skills (samples will be reviewed), as well as presentation skills. Ideal candidate would have expertise in:
Financial, Technology and/or CPG industries.
Tony B. Nelson
TBN Consulting, LLC
Minneapolis, MN 55422
tony@tbnconsulting.biz
Quantitative:
Research Director for Customer Satisfaction and Loyalty Mpls Supplier In need of a research pro with 8+ years of customer satisfaction and loyalty research experience who loves to develop and implement research designs, direct and manage a research team, and have extensive contact with clients.
Tony B. Nelson
TBN Consulting, LLC
Minneapolis, MN 55422
tony@tbnconsulting.biz
Company: Guardian
Title: Marketing Data Manager
Div: Customer Knowledge & Development
Dept & Loc: Corporate Marketing - Home Office
Reports To (title): AVP - Customer Knowledge & Development
Major Purpose:
This role is responsible for manage, maintain and lead in utilizing the Corporate Customer Data Mart (CCDM), which houses Guardian customer-centric data. The individual is responsible for:
Enhancing the database with complete and accurate customer-focused data and manage the data integrity.
Taking the lead in utilizing, maintaining and upgrading the marketing databases, business intelligent tools and infrastructure necessary to support direct mail campaigns, customer and business analysis.
Providing guidance and direction to database vendor-partners in developing and maintenance of CCDM.
Acting as a primary Corporate Marketing liaison to the Guardian IT and Legacy systems.
Implementing security and backup of the CCDM and preventing non-authorized access to customer data.
Providing end-to-end data solutions and data processing to support analytics and modeling, marketing campaigns, results tracking and reporting.
Stephen Mahoney
Staffing Specialist
Guardian Life Insurance Company
7 Hanover Square
New York, NY 10004
phone:212-919-2351
fax: 212-919-2762
stephen_mahoney@glic.com
I am looking for a Sr. Research Manager, Innovation for a FORTUNE 500 category leader. The company is Known for being an excellent place to work...very employee friendly...Rated #1 company to work for by a major business Trade journal.
The company's brand is one the top 10 brands in the USA according to advertising age magazine. Consumer Insights has grown over the past 6 years creating 9 Director positions. This growth along with the reputation of the Vice President for developing people makes this a great place to advance your career.
LOCATION:
Mid size northern Mid-Atlantic town...tourist destination...very inexpensive cost of living...close to several major metropolitan areas i.e. Washington DC, NYC, Philadelphia, Baltimore.
Job Description:
Provides management with comprehensive consumer-based insights/recommendations. Key focus is within the Portfolio Strategy group, working with Channel and Customer Strategy team. 1st key function is to be the analytical link to the consumer and the company's development of channel and customer strategies, guiding the acquisition of consumer insights for packtypes, outlets, customers, brands and seasons strategies. 2nd function is to drive the knowledge currently held within Portfolio Strategy into the customer marketing area.
Experience:
Bachelors Degree Masters preferred
6-10 years of primary custom research experience
traditional custom research techniques including product testing, concept testing, volumetric assessment, copy testing, in-market tracking, market mix modeling, package testing, claims testing.
Syndicated research experience desirable
SALARY:
Flexible to the $130's + 20% bonus + stock options depending on experience.
CONTACT:
Bob Wallington
RD Wallington & Assoc., Inc.
503-697-5903 rdwa@yahoo.com
Celebrating 25 Years of Service
Senior Marketing Research Analyst
VISTAKON®, a division of Johnson & Johnson Vision Care, Inc. manufactures ACUVUE® brand contact lenses--the world's first soft disposable contact lens. Headquartered in Jacksonville, Florida, VISTAKON®, a division of Johnson & Johnson Vision Care, is a worldwide company with operations in the United States, Japan, Latin America, Asia-Pacific and Europe/Middle East/Africa regions. Research, innovation and new-product development are the focus of our organization. Since we introduced soft disposable contact lenses in 1988, no other manufacturer has matched the aggressive expansion of our wide-ranging ACUVUE® family of products. Our associates around the world are committed to expanding the ACUVUE® brand, and fortifying our position as the worldwide leader in the contact lens industry. We are dedicated to serving the needs of our customers by bringing healthy vision to everyone, everywhere, every day. To this end, we are focused on developing leaders with a broad base of business and cultural skills, along with a strong commitment to the values that are expressed in Our Credo.
As our business continues to grow, we are seeking qualified individuals for a Senior Marketing Research Analyst. Responsibilities include:
Supports the Specialty and CIT (Category Insight Team) brand teams.
Responsible for the periodic analysis and reporting of key business metrics
Assesses internal and external information sources to determine and forecast market trends including share positions, product launches, and pricing.
Compiles and analyzes statistical data on past sales and trends to forecast future trends and state-of-the-art changes.
Collects key information from areas such as Sales and Marketing, R&D, Finance, Supply Chain, etc. to assist in completion of departmental objectives.
Gathers data on competitors and analyzes their prices, sales and method of operation.
Represents department in meetings with other functional areas, both within and outside the company.
Prepares and gives presentations to management.
Qualifications
A qualified candidate will possess a Bachelor's Degree with a minimum of 5 years Market Research experience or Master's/MBA with minimum of 3 years experience preferred. Experience in the area of Sales & Marketing analysis is highly preferred. Strong analytical skills required with use of statistical, multivariate and modeling analyses. In-depth knowledge of research techniques used to assess concept/product/program, identify targets, evaluate advertising, and monitor's brands' business required. Ability to interpret and integrate research data, draw conclusions/implications and translate into business decision recommendations.
Excellent interpersonal, verbal and written presentation skills; ability to interact with a variety of suppliers and customers (marketing, sales, finance, information technology).
Please email your resume to:
Katie Ramsoy, Lead Talent Acquisition Consultant,Vision Care Franchise
kramsoy@visus.jnj.com
Industry Type: Market Research in a Consumer Packaged Goods Company
Location: Chicago Area
Position Description: Associate Manager, Consumer Insights
Overview
The Associate Manager, Consumer Insights will be responsible for working with marketing teams to diagnose business issues and research needs. He/She will design and recommend appropriate research, manage the execution and interpretation of the results and provide actionable recommendations to business teams and management. Will also work with business teams to ensure that research results and recommendations are factored into plans and tactics.
Key Responsibilities
* Work independently with assigned business teams to identify and define business issues and research objectives and then designs research to meet those objectives. Influence business teams to ensure that research results and recommendations are factored into plans and tactics.
* Develop plans for accomplishing research for assigned area and manage the research budget for assigned brand to ensure the right research is conducted to achieve business growth objectives.
* Manage research firms in the execution and analysis of research studies to accomplish plans. Synthesize results of research studies with other relevant information and develops initial business implications and recommendations.
* Communicate business implications and recommendations to management and the marketing teams.
* Provides periodic updates to keep manager informed of business situation and progress for assigned areas.
Qualifications
* Minimum of 3-4 years of responsibility in custom marketing research. Demonstrated understanding of marketing research principles / practices and of business and marketing principles / practices.
Please contact: Shabnam Singh at sgsingh@bloomgross.com
Industry Type: Market Research in a Consumer Packaged Goods Company
Location: Chicago Area
Position Description: Senior Analyst
Overview
The Sr. Analyst will be responsible for working with marketing teams to diagnose business issues and research needs. He/She will design and recommend appropriate research, manage the execution and interpretation of the results and provide actionable recommendations to business teams and management. Will also work with business teams to ensure that research results and recommendations are factored into plans and tactics.
Sr. Manager Consumer Insights
Project No. MI0701
Location of Position New Jersey
Department Strategic Insights
Reports to Director of Strategic Insights
Our Client is a nationwide catalog/web retailer of rugged work wear, apparel accessories, tools and other merchandise and is based in the Upper Midwest. The company circulates 25 million catalogs annually as the business has evolved from 85 percent hard goods to 85 percent apparel and accessories. Revenues are projected to be in excess of $70MM this year. The Company’s high priority on understanding its customers and their needs has led to new product niches.
The Director of Marketing will be the brand steward for the company and is charged with clarifying the brand, both internally and externally, and keeping it uppermost in the minds of all the employees in the company. This person will lead initiatives in updating and clarifying the brand image, managing brand communications, and conducting and using market research. The position reports to the President/CEO. The Director of Marketing will work closely with the Creative Director, the Vice President of Product Management and the Circulation Manager.
The ideal candidate for this position will be a creative, energetic and experienced marketing professional with a minimum of eight years of experience and a track record of success in a consumer, retail or advertising/PR organization. He/She will have experience in unconventional, guerilla, and web/viral type of marketing and have demonstrated the ability to think creatively. A bachelor’s degree is required. Qualified candidates should send their resume to ls@thewoodgroupinc.com
OpinionLab, the leader in online Voice of Customer (VoC) business intelligence, has an immediate opportunity for a research analyst with 2 - 4 years of experience to work in their corporate headquarters in Highland Park, IL. OpinionLab solutions provide a powerful strategic advantage to many of the world's most prominent web-smart corporations and organizations. This is a career-enhancing opportunity to work with savvy, dynamic business entrepreneurs in a leading edge, growth-oriented organization where innovative ideas are encouraged, appreciated and recognized. Breakthrough service capabilities to harness qualitative and quantitative online research data are expanding daily. The person in this role will not only analyze that data but also convert it into insightful, strategic business recommendations that make a bottom-line difference for clients. Salary $50k+ commensurate with experience. Opportunity includes excellent benefits and stock options.
Viable candidates will meet the following qualifications:
- BA/BS degree
- solid understanding of statistics
- demonstrated ability to collect and analyze data
- experience in converting data into strategic business insights and recommendations for clients
- excellent verbal and written communication skills
- ability to convert numerical data into visually appealing charts, graphs, and diagrams
- proven track record of effectiveness in relationship-building and interaction with internal/external clients
Should your interest, skills, education and experience match these qualifications, please forward your information to dianne@serendipityhr.com or fax to 847.733.0621 or call Dianne at 847.733.0544.
Responsibilities: POSITION SUMMARY:
Managing world-class custom and syndicated research on Kids Brands (Nesquik and Juicy Juice) within Nestle Beverage Division.
PRIMARY RESPONSIBILITIES:
1. Guiding consumer research design, analysis and presentation for brand:
* Development
* Optimization
* Commercialization
* Post-launch measurement
Continue reading "Marketing Research Associate, Nestlé USA (Glendale, CA)" »
Responsibilities: POSITION SUMMARY:
Managing world-class custom and syndicated research on Kids Brands (Nesquik and Juicy Juice) within Nestle Beverage Division.
PRIMARY RESPONSIBILITIES:
1. Guiding consumer research design, analysis and presentation for brand:
* Development
* Optimization
* Commercialization
* Post-launch measurement
2. Thought partnership with marketing and other functional areas.
Requirements: REQUIREMENTS AND MINIMUM EDUCATION LEVEL:
* B.A./B.S. required, relevant Master's degree preferred.
* Equivalent of at least 3 years experience in marketing research.
Continue reading "Marketing Research Manager, Nestlé USA (Glendale, CA)" »
Are you a Market Researcher looking for a great career opportunity?
Wachovia is looking for experienced Market Researchers to join our Insight & Innovation team (formerly known as Customer Analysis, Research & Targeting or CART).
What is the Insight & Innovation Team?
* Insight & Innovation is the engine for customer insight at Wachovia. This division is organized to support all the lines of business in the bank and has recently been strategically realigned with the larger Marketing Organization.
* The Insight & Innovation department is sub-divided into different groups based on the line of business that they support.
* The consultants in I&I use SAS and SQL to access a relational database and data mart that house information ranging from transactional detail to household level data. All legacy systems from across the organization feed the database and mart, allowing I&I a holistic view of the customer.
* Customer segmentation comes out of this division, including household, asset and behavioral segmentation schemes.
* In addition to internal data, the group purchases data from various sources to gain a demographic view of the current customer base as well as a view of the prospect landscape.
* I&I is also responsible for the management and execution of market research initiatives.
* Finally, this division also provides database or targeted marketing for the corporation. I&I works in concert with Corporate Marketing to build customer campaigns for mail, phone, email, or internet solicitations.
Continue reading "Market Researcher, Wachovia (Charlotte, NC)" »
Global Market Research Manager, Fort Worth, TX - $110-125 +bonus +stock +relo eligible
My client, a global medical specialty company (30% market share) with sales of close to $5 billion is seeking a Global Market Research Manager. The company employs nearly 13,000 employees worldwide, in 75 facilities around the world to research, develop, manufacture and sell their products in more than 180 countries. A 60 year old company they have had strong and stable growth, and it is positioned to build on this record in the years to come. For consecutive nine years, Fortune magazine has selected this company as "One of the 100 Best Companies to Work For".
Continue reading "Global Market Research Manager (Fort Worth, TX)" »
Manager, Global Marketing Intelligence, Fort Worth, TX - $110-125 +bonus +stock +relo eligible
My client, a global medical specialty company (30% market share) with sales of close to $5 billion is seeking a Manager, Global Marketing Intelligence. The company employs nearly 13,000 employees worldwide, in 75 facilities around the world to research, develop, manufacture and sell their products in more than 180 countries. A 60 year old company they have had strong and stable growth, and it is positioned to build on this record in the years to come. For consecutive nine years, Fortune magazine has selected this company as "One of the 100 Best Companies to Work For".
Continue reading "Manager of Global Marketing Intelligence (Fort Worth, TX)" »
Design Concepts, a Madison, Wisconsin based innovation consultancy is seeking a senior product strategist to complement our existing offerings in the areas of strategic research, industrial design, human factors, mechanical and electrical engineering and prototyping.
Design Concepts has 40+ years of experience delivering innovative product design solutions to our clients through the comprehensive integration of research, design, engineering and prototyping. Our award winning work spans more than 2000 projects for hundreds of leading companies in industries ranging from medical devices, consumer products, sporting goods, industrial solutions and beyond.
Our company continues to move strategically beyond simply WHAT we design for our clients to WHY we design it. We want to continue to evolve as trusted business advisors capable of helping our clients steer their company, focus their strategic business and product goals and build strong brands.
Our senior product strategist will work closely with our research team and be an integral part of project success by ensuring that product and innovation efforts are strategically aligned with our clients' corporate goals. The senior product strategist will answer our client’s big question including: Where should we go next? Does our chosen strategy make sense? Are we on the right track?
The product strategist will work together with our project teams to assess market opportunities from the perspective of our client’s brand, financial expectations, core competencies and capabilities, users and distribution channels. The output of their efforts will be a combination of research (qualitative and quantitative), ideation, analysis, conclusions and recommendations that will help direct and drive new innovation efforts and all phases of the product development process.
The ideal individual will have a proven track record in product strategy with a focus on brand, marketing and financial business case analysis. Experience with collaborative, multi-disciplinary teams, particularly in a consulting environment, would be a strong plus. This individual must have experience at proven and innovative methods and methodologies capable of assessing market opportunities and facilitating consensus and decision making for strategic directions. An MBA or equivalent advanced degree is strongly preferred.
Our company is highly collaborative – both within our own internal disciplines and with our clients. Strong presentation and organization skills combined with an easy going personality and sense of humor are imperative. The ideal candidate will combine gravitas and humility to be the type of person our clients and co-workers want to work with and for.
We offer a competitive salary, benefits and an environment that supports development and recognizes achievements. Visit us on the web at www.design-concepts.com. Please send resumes to jobs10@design-concepts.com.
Market Research Manager
The Sterling-Rice Group, a nationally renowned brand consulting practice and integrated marketing agency located in downtown Boulder, Colorado is looking for a Market Research Manager. Our client roster contains many of the country’s top consumer brands including Kraft, Kellogg, Pepsi, Darden Restaurants, Frontier Airlines, Waterpik and the Children’s Hospital. Our firm strives to do incredible work for our clients in an environment that is energized, creative, and fun. And, research is a big part of everything we do. Projects are varied, but typically would include segmentation studies, AAU’s, and concept/ad tests.
Experience Level:
This is a mid-level research position that requires four to six years of prior experience conducting quantitative consumer research studies in a fast paced professional setting.
Skill Set:
To be considered, you must have demonstrable experience with the entire research process from developing a proposal through to presenting a finished report. This position will require the ability to…
o Design research studies and develop proposals to address the key research objectives.
o Design and write questionnaires
o Manage data collection partners in the fielding of the study
o Analyze quantitative data using Excel and SAS or SPSS
o Prepare charts and graphs using PowerPoint
o Confidently present your work to clients and key internal stakeholders
o Experience in both Business to Business and Business to Consumer research
o Proficiency with SAS, Excel and PowerPoint is a necessity.
o A Bachelor’s degree in Marketing, Psychology, Advertising, or Mathematics is required. A Master’s Degree would be advantageous.
To be considered for this position, please send your resume and a cover letter to jobs@srg.com. In your cover letter please highlight a recent research project that you led. Bonus points will be awarded for creativity.
Job Title:
Senior Project Manager, Pharmacy Marketing Analytics
Description:
The Walgreen Company is the leading U.S. drugstore in sales, store growth and technology
use. The company's strategy is to become the nation's most convenient healthcare
provider. Sales for fiscal 2006 topped $47 billion produced by more than 5,400 stores
located in 47 states and Puerto Rico. With over 425 store openings per year, Walgreens
will operate 7,000 stores by the year 2010. Walgreens is an equal opportunity employer
and welcomes individuals of diverse talents and backgrounds. Walgreens promotes and
supports a drug-free and smoke-free workplace.
The senior project manager reports to the Manager of Pharmacy Marketing Analytics. The
senior project manager should have in-depth experience in marketing analytics and
marketing strategy.
This position's primary responsibility is to conduct advanced analytics on pharmacy pilot
outcomes, pharmacy business performance and advertising effectiveness to help drive the
pharmacy business. The senior project manager will be responsible for working with
internal clients to determine business questions, determining the level and type of analysis
required, conducting analysis and presenting results and recommendations. The level of
data analysis will range from simple to very complex. The senior project manager will
work closely with external and internal data vendors and will be expected to gain expertise
in internal database applications (business objects, AS/400, etc).
Responsibilities: Participate in large projects as a marketing strategy and analytics expert
to ensure cross-functional projects are consumer centric and aligned with company
marketing strategy. Conduct advanced analytics to support marketing strategy
development, and decisions in marketing and advertising investment and store operations.
Supervise up to three people on the pharmacy marketing team - provide guidance and
feedback on their projects. Consult with internal clients to address business questions
through pharmacy data analysis. Add value to standardized reports - proactively identify
opportunities and risks based on industry performance, calculate trends and projections,
conduct statistical analysis, etc. Proactively analyze pharmacy performance data, identify
opportunities and communicate recommendations and analysis to all appropriate areas of
the company. Ensure advertising effectiveness tests are designed to allow statistically
sound analysis of results. Ensure accurate data is being supplied from our data vendors.
Promote data driven marketing and customer centricity.
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University of Wisconsin - Madison -
MBA
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Last Modified: 7/27/07
By Nicole Radtke (Walgreens)
Created: 7/27/07
By Nicole Radtke (Walgreens)
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Qualifications: 5-7 years in strategic analytic marketing role. Advanced understanding of
marketing strategy and marketing plan development. Firm understanding of the role of
marketing strategy and the different aspects of marketing. Required: Exceptional
analytical skills and the ability to evaluate data objectively; experience in complex data
management and analysis; experience with advanced statistical analysis and modeling
techniques; advanced SPSS or SAS experience required. Experience in analyzing and
synthesizing complex data sets and statistical outputs in order to drive decisions.
Understanding of consumer research methods and the role of consumer research in
marketing strategy. Experience a plus. Experience in project management. Formal training
a plus. Degree in Business with focus in Marketing or degree in Statistics or other Math
disciplines a plus. The ideal candidate should demonstrate the ability to work
independently and be able to manage multiple projects. Strong presentation, writing, and
interpersonal skills. Strong attention to detail. Experience working with senior
management. Strong Word, Excel, PowerPoint, Access (similar database) and Internet
skills required. Preferred: Business Objects, Discoverer, AS/400 Mainframe, GIS
experience a plus.
Opportunity Type:
Job
Contact:
Nicole Radtke
Status:
Full-time
Job Locations:
Deerfield, IL
Job Function:
Analyst, Data Management, Health Services/Healthcare, Marketing, Project Management,
Research
Period of Employment:
Post-Graduate
Employer Division:
Walgreens Headquarters
Compensation Type:
Paid
Application Qualifications:
There are no required qualifications for this position.
The following qualifications are desired:
Degree:
MBA
Major:
Marketing Research
Student Status:
Evening/Part Time MBA, Executive MBA, First Year MBA, Former student,
Other, Second Year MBA
GPA:
3.00
Work Authorization:
U.S. Citizen or U.S. National
Require a Cover Letter?
No
Application Method:
Offline - via Email (nicole.radtke@walgreens.com)
Land’s End
Senior Director - Consumer Insights
Dodgeville, WI
Position Overview
Lands' End, a leading international brand of classically inspired clothing and home products, is currently looking for a Senior Director-Consumer Insights. Lands' End is a multi-channel retailer offering products through specialty catalogs, the Internet, and retail stores. With over 40 years of experience, Lands' End is world renowned for superior customer service and is recognized as an innovator in the industry.
The Senior Director-Consumer Insights is responsible for leveraging strong leadership skills and a full suite of analytic tools to identify and address a variety of critical business needs related to issues like consumer segmentation, marketing mix, product development, pricing and creative presentation. You will interact with senior executives across Merchandising, Marketing and Creative to understand their challenges, then lead teams to scope those issues within a project framework, manage deliverables, and derive and present insights and strategies. Leveraging our vast resources, as a passionate consumer advocate, you will advance solutions that best build our long-term business and increase consumer value and build our long-term business.
Promotional Growth Potential
Required Skills/Experience
Successful candidates will have proven experience solving business issues with the consultative application of advanced analytics with a CPG manufacturer, quantitative market research provider, or consulting firm coupled with a general knowledge of quantitative syndicated research products, services and methodologies. This includes a practical versus academic understanding of modeling techniques and analytics applications. Ability to lead both direct reports and cross-functional teams along with superior ability to tie solutions to business issues also essential. Requires 10+ years of experience in retail or consumer packaged goods industries.
Specific responsibilities include:
-Responsible for generating consumer insights that will help drive Lands' End and helping lead change to a consumer-insight driven culture.
-Integrates information across a number of sources (i.e., primary research, consumer insights, macro trends, behavioral and attitudinal research, competitive analysis, quantitative analysis).
-Provides overall strategic direction to the Market Research and Consumer Analytics teams in the areas of:
-Organizational structure and talent management (performance and succession planning) to deliver the business' strategy, operating plan and medium-term objectives.
-Transforming from tactical to strategic value orientation.
-Creating an energizing work environment along with an innovative, efficient and flexible organization.
-Provides thought leadership in the areas of consumer insight, market research, and effective/ innovative market research tools.
-Independently champions growth ideas based on superior understanding of consumer needs.
-Drives and champions consumer understanding and connection throughout the organization.
-Leads improving the productivity and effect of marketing research, quantitative analyses and statistical modeling tools and processes.
Additional Information
Why Lands' End? Located just 45 minutes from Madison, WI, we provide a relaxed environment that provides opportunity for growth. You'll enjoy our balanced and competitive employee benefit package including our 80,000 sq. ft. world-class fitness center and our onsite health clinic. When you choose to launch a career at Lands' End, you join hand-picked professionals who are all focused on one thing: servicing our customers one at a time. And as a company, we carry this same philosophy to take care of each employee the best way we can.
Contact Information
Janice Weber, Project Manager
www.bensonking.com
Janice@bensonking.com
1-800-720-9790 Ext. 210
Director/AVP Client Service within Market Research
Requirements:
Bachelor's degree with a minimum of 8 years of experience
Excellent interpersonal, relationship building and communication skills.
Management experience preferred
Understanding of operational processes from fielding to report generation.
General understanding of data analytics and modeling.
Ability to handle multiple projects and clients at any one time.
Knowledge of primary market research processes is a plus.
Knowledge of pharmaceutical and statistics is recommended.
Experience with Microsoft Office products required.
Experience with SPSS is a plus.
Tracey L. Lukasiewicz
tracey@scientificsearch.com
Phone (856) 761-0900 ext 107
Cell (856) 625-7794 (After 4:30PM)
www.scientificsearch.com
Our client is a $multi-billion global corporation (#1 industry leader) with manufacturing and sales around the world. The company is well known both for the quality of their products and the quality of their organization and recently was recognized as one of the world’s most respected companies. We seek a talented Market Research Manager for a highly visible position working with multiple operations units, management and clients at North American headquarters in a Southeastern U.S. (NC) metro.
Responsibilities:
• Identify consumer and customer research needs and determine the most effective and efficient way to meet these needs. Help brand/sales/product development prioritize research needs based on previous/current learning and resources.
• Analyze results, provide recommended actions, and assess implications of research findings. Effectively communicate to management and clients via presentations, reports and proposals.
• Use research findings to provide assistance to brand marketing in the development of strategic marketing plans.
• Design market research methods and seek to actively improve research methods. Identify and develop data collection sources and monitor and improve quality of data sources. Ensure high quality deliverables are met in a timely manner.
• Projects will include B-to-B and B-to-C, as responsibility spans multiple operating units
• Manage activity of multiple suppliers to attain meaningful and timely results within the budget.
• Conduct research studies including: segmentation, customer satisfaction, brand image studies, brand perceptions, brand profiles, switching and loyalty studies, consumer/customer wants and needs, attitudes and behavior studies.
• Participate in cross-functional teams requiring multi-disciplinary expertise.
Principal Activities:
• Oversee the execution of primary research in the following areas:
◦ Brand health assessment (brand equity & consumer purchase dynamics)
◦ New product development (concepts, line extensions, naming research, design)
◦ Segmentation, customer value analysis, and promotions evaluation.
• Participate in cross functional teams requiring consumer/customer research information.
• Oversee the analysis of research results; ensure provision of recommended actions and implications to client groups.
• Effectively communicate results to client groups via presentations, reports, and proposals.
• Oversee the establishment of marketing/sales KOIs with client groups and develop tools to track performance vs. Key Operating Indicators.
• Ensure appropriate design of market research methods and seek to actively improve current research methods.
• Oversee the development of data collection sources; monitor and improve the quality of current data sources.
• Manage activity of multiple suppliers toward the accomplishment of meaningful and timely results within budget and purchasing guidelines.
Requirements:
• Masters degree in Market Research with excellent academics and 2-3 years related professional experience.
• Excellent verbal and written communication skills.
• Strong organizational and project management skills
• This company is global and multi-cultural. It is always a plus to have knowledge of a second language, especially Spanish, any Asian language, or French. However, U.S. citizenship or permanent residency is absolutely required for consideration.
Rebeccah Shepard, CPC
Shepard Associates
6211 W. Northwest Hwy, Suite 1505
Dallas, TX 75225
T. 214.378.7078
rebeccah@shepard-associates.com
Vice President - Market Research, Automotive
My client, a leading market research and consulting organization, has an excellent opportunity for an experienced market research professional with proven leadership skills to lead the automotive practice in their Irvine, California office.
This is a senior level position with tremendous opportunity for the right person, someone with dedication, passion and talent. You will be challenged with building on their success in California and further leveraging the company’s rich history in automotive research. The ideal candidate will have a strong background in automotive research, superior client service skills, excellent business development skills, a strong strategic orientation and will be able to add value at all stages of the research project, particularly in reporting and presentation.
The company credits its success to the talent and dedication of its staff. The work is exciting and challenging, the benefits are great, and they provide their staff with technologically advanced tools and educational opportunities. Their dynamic environment enables their staff to reach their peak performance and personal goals.
Requirements
• MBA preferred - BA/BS in Marketing or related field required
• 10 years primary, custom market research experience; automotive background
• Proven leadership/management and team building skills
• Demonstrated research design and analytical abilities
• Excellent interpersonal and client management skills
• Experience with ad hoc qualitative and quantitative projects and tracking studies in a variety of methodologies
• Outstanding communication skills (written and oral
• Background and experience in automotive industry
• Outstanding verbal and written communication skills
• Client management expertise
• Focus group moderation experience very desirable
• Must be fluent in English - Spanish a plus
Responsibilities include but are not limited to:
• Direct and lead Irvine research team in study design, project execution, insightful analysis, and development of top quality client deliverables
• Maintain communications with internal and external stakeholders/clients
• Demonstrate a high level of research expertise and industry knowledge when selling, designing, and executing research
• Identify solutions for market research issues presented by clients
• Conduct advanced analysis of qualitative information and quantitative data using SAS and/or SPSS
Betsy Kreiner
Search Consultant
M3 Marketing Search
716-631-1300 x3003
betsy@m3msearch.com
www.m3msearch.com
VICE PRESIDENT, Market Research, Beverage Client – 2 positions available - Innovation and Branding - Stamford, CT - Compensation $150 plus 30+% bonus. Relocation available
My client, an MR Supplier, partnered with a beverage client to create an integrated brand health and consumption tracking study. Now in it’s 4th year, the program is the Beverage Co’s most valuable source of information for understanding what their consumers are drinking - where, when, with whom and why.
As a Vice President on the Beverage Client team, you will be working for one of the MR Supplier’s largest global clients and its most important account in the USA. You will work with some of the brightest researchers in the world and should expect to be challenged, and rewarded accordingly. Simply put, their biggest client demands the best so the MR Supplier will only hire the best.
As a senior member of the team, you will be responsible for the day to day execution of deliverables against existing projects and adhoc requests for the Beverage clients. Key deliverables include annual strategic presentations, key performance tracking reports, special requests, adhoc proposals, and deep-dives on topical issues.
To be considered for this role, you must be intelligent, articulate, ambitious, tenacious, organized, and humble. You must also have the following qualifications:
• Proven ability to think critically and strategically
• Extensive understanding of basic marketing and business principles
• Exceptional analytical and data manipulation skills
• Excellent verbal and written communications skills
• Best of class client-servicing ability & proposal writing experience
• Expertise in consumer packaged goods, particularly beverages or food
• Superior proficiency in SPSS or SAS, Excel and PowerPoint
• 10+ years in quantitative research
• 4+ years on large-scale tracking studies
• Bachelor’s degree (and ideally, a Master’s degree)
• Ideal candidates will also have some client-side market research experience
Betsy Kreiner
Search Consultant
M3 Marketing Search
716-631-1300 x3003
betsy@m3msearch.com
www.m3msearch.com
VICE PRESIDENT, Alcohol Client, Downtown Chicago
Compensation $120-130 plus 30+% bonus. Relocation available
Overview:
My client is a global leader in custom market research, specializing in both domestic and international ad hoc research, large scale tracking studies, and customer handling solutions. They are seeking a Vice President to lead a dedicated team that services one of the worlds leading alcoholic beverage companies. This is a true global role, working across a portfolio of some of the worlds leading brands. The right candidate will have experience in international and alcoholic beverage research as well as hands on experience of quantitative research projects such as brand tracking, A&U and innovation.
They are looking for an outstanding research professional with a proven track record of not only leading a team, but also building strong and profitable client relationships. The right candidate will have a genuine passion for consumer research and the ability to inspire their team and their clients alike. Some client side experience is a bonus and experience of agency research is a must.
Responsibilities:
- Manage, develop, and mentor a team of four researchers
- Manage a Global client relationship
- Manage a large multinational tracking study as well as other quantitative research projects.
- Manage the P&L
- Ultimately responsible for delivering reports and presentations and providing insight to the client
- Responsible for gaining a deep understanding of the client’s business and leveraging this knowledge to make a real difference
Required Experience and Attributes:
- 8+ years of marketing research experience weighted towards CPG
- Exceptional analytical skills, i.e. ability to synthesize information from a number of sources to generate higher level insight
- Excellent communication skills – written and verbal
- A strategic thinker who has extensive knowledge of marketing
- Organized and able to organize others
- Attention to detail
- Proactive and challenging
- Willingness to learn and to be challenged
- Patient and understanding
- A sense of humor
Betsy Kreiner
Search Consultant
M3 Marketing Search
716-631-1300 x3003
betsy@m3msearch.com
www.m3msearch.com
SENIOR VICE PRESIDENT, Alcohol Client, Downtown Chicago
Compensation $140-160 plus 30+% bonus and incentives. Relocation available
Overview:
My client is a global leader in custom market research, specializing in both domestic and international ad hoc research, large scale tracking studies, and customer handling solutions. They are seeking a Senior Vice President to lead a dedicated division that services one of the worlds leading alcoholic beverage companies. This is a true global role, working across a portfolio of some of the worlds leading brands. The right candidate will have experience in international and alcoholic beverage research as well as hands on experience of quantitative research projects such as brand tracking, A&U and innovation.
They are looking for an outstanding research professional with a proven track record of not only leading a team, but also building strong and profitable client relationships. The right candidate will have a genuine passion for consumer research and the ability to inspire their team and their clients alike. Some client side experience is a bonus and experience of agency research is a must.
Responsibilities:
- Manage, develop, and mentor a division
- Manage a Global client relationship
- Manage a large multinational tracking study as well as other quantitative research projects.
- Manage the P&L
- Ultimately responsible for delivering reports and presentations and providing insight to the client
- Responsible for gaining a deep understanding of the client’s business and leveraging this knowledge to make a real difference
Required Experience and Attributes:
- 15+ years of marketing research experience weighted towards CPG
- Exceptional analytical skills, i.e. ability to synthesize information from a number of sources to generate higher level insight
- Excellent communication skills – written and verbal
- A strategic thinker who has extensive knowledge of marketing
- Organized and able to organize others
- Attention to detail
- Proactive and challenging
- Willingness to learn and to be challenged
- Patient and understanding
- A sense of humor
Betsy Kreiner
Search Consultant
M3 Marketing Search
716-631-1300 x3003
betsy@m3msearch.com
www.m3msearch.com
SENIOR ACCOUNT EXECUTIVE, CPG & Retail, Downtown Chicago
Compensation $100 – 120 +30% bonus
My client is a global leader in custom market research, specializing in both domestic and international ad hoc research, large scale tracking studies, and customer handling solutions. They are seeking a Senior Account Executive for one of their dedicated client service teams that supports three of the MR Supplier’s top emerging clients – in CPG and fast food retail. They are seeking a hands-on outstanding research professional with a proven track record of building strong and profitable client relationships.
The right candidate will have a genuine passion for consumer research and the ability to inspire their team and their clients alike. Some client side experience is a bonus and experience of supplier side research in the CPG realm is a must.
Responsibilities:
• Currently manages consumption tracking, innovation, and segmentation studies
• Assists in development of account strategy and design of research strategy.
• Creates proposal and pitch documents.
• Communicates deliverables and expectations to project teams.
• Builds and manages relationships with heads of research departments within the clients
• Develops and mentors two junior to mid level researchers.
• Limited domestic travel
Qualifications:
• 8 years of Market Research experience, weighted toward CPG
• Custom research experience
• Consulting background – Ability to turn research results into business recommendations
• A strategic thinker who has extensive knowledge of marketing
• Hands on experience of quantitative research projects such as consumption tracking, segmentation and innovation.
• Needs-based analysis and Panel experience is a huge plus
• Experience leading a team
• Proactive, challenging, and engaging
• Bachelors Degree, Masters Preferred
Betsy Kreiner
Search Consultant
M3 Marketing Search
716-631-1300 x3003
betsy@m3msearch.com
www.m3msearch.com
VICE PRESIDENT, CPG & Retail Client, Downtown Chicago
Compensation $120-130 plus 30+% bonus. Relocation available
Overview:
My client is a global leader in custom market research, specializing in both domestic and international ad hoc research, large scale tracking studies, and customer handling solutions. They are seeking a Vice President to lead a dedicated team that services three of MR Supplier’s top emerging clients – in CPG and fast food retail. They are looking for an outstanding research professional with a proven track record of building strong and profitable client relationships. This individual will penetrate these clients, solidify the relationships, and expand the MR Supplier’s business within.
The right candidate will have a genuine passion for consumer research and the ability to inspire their team and their clients alike. Some client side experience is a bonus and experience of supplier side research is a must.
Responsibilities:
• Primarily responsible for growing four clients.
• Responsible for business development, proposals and pitch documents
• Builds and manages relationships with heads of research departments within the clients
• Takes a lead role in development of account strategy and design of research strategy.
• Leverages MR Supplier’s global contacts to further penetrate the US market.
• Responsible for gross margin and profit results.
• Communicates deliverables and expectations to project teams and takes lead oversight of approvals process and managing changes with client.
• Currently manages consumption tracking, innovation, and segmentation studies
• Manages, develops, and mentors two top performers.
• Limited domestic travel
Qualifications:
• 10+ years of Market Research experience, weighted toward CPG
• Proven experience growing and building business.
• Custom research experience
• Consulting background – Ability to turn research results into business recommendations
• A strategic thinker who has extensive knowledge of marketing
• Hands on experience of quantitative research projects such as consumption tracking, segmentation and innovation.
• Needs-based analysis and Panel experience is a huge plus
• Experience managing and leading a team
• Proactive, challenging, and engaging
• Bachelors Degree, Masters Preferred
• Revenue Responsibilities: $2-5MM
Betsy Kreiner
Search Consultant
M3 Marketing Search
716-631-1300 x3003
betsy@m3msearch.com
www.m3msearch.com
MANAGER, CONSUMEROLOGY: Jockey International
Job ID Consumerology-C7-31
Company Name Jockey International
Job Category Marketing; Marketing
Location Kenosha, WI • Milwaukee, WI
Position Type Full-Time, Employee
Experience 2-5 Years Experience
Desired Education Level Bachelor of Science
Date Posted June 1, 2007 (Reposted Jun 21)
In the position of Manager, Consumerology, you will lead the development of all custom market research efforts and serve as the research expert for marketing, product, and strategic initiatives. Provide strategic support for marketers, product developers, and senior management, integrating knowledge from a spectrum of resources and innovative research techniques.
ESSENTIAL FUNCTIONS:
• Oversee the design, implementation, and reporting for all research projects within the following Consumerology service areas:
o Brand Health Tracing and Brand Meaning Research
o Consumer Landscape (Segmentation)
o Research Product, Service & Channel Custom Research
o Marketing Communications Research
• Collaborate with the Consumerologist leading the internal education and activation programs to ensure actionable, inspiring communication/reporting of learnings and serve as research expert in strategy sessions with internal clients.
• Collaborate with Storyteller as needed to refine the external story for new products and offerings.
• Prioritize research projects and develop annual and quarterly plans in collaboration with Consumerology team and VP, Marketing.
• Manage time and monetary resources for the department.
• Lead and manage Consumerology Analyst(s), providing daily direction and professional guidance.
QUALIFICATIONS:
• Bachelor's degree in Market Research, Marketing Science, Anthropology, Sociology or Psychology. Masters degree preferred.
• Five years of professional market research experience.
• High degree of intellectual curiosity and creative insight, coupled with a drive for actionable, tangible results.
• Solid understanding of quantitative and qualitative research methods coupled with a firm background in market research and statistics.
• Excellent Project management skills.
• Excellent communication and interpersonal skills.
• Strong working knowledge of MS office products, SPSS and/or SAS.
Jockey encourages growth and achievement at our company because we know that our employees are our company. Employee initiative, enthusiasm, and teamwork have built our international reputation for service and product excellence. For more than 130 years, our employees have enjoyed the camaraderie and close-knit work environment which Jockey International, Inc. affords as a privately held company.
This position is headquartered in Kenosha, WI - located on the scenic shores of Lake Michigan, just 60 minutes from Chicago and 45 minutes from Milwaukee.
If interested in launching your career with Jockey, please submit a resume and cover letter by July 9, 2007 to sue.mattner@jockey.com.
We are an Equal Opportunity Employer M/F/D/V.
For more information about Jockey, please visit our website at www.jockey.com.
Director, Market Research for Ross Products
Company Overview
Abbott Laboratories (Abbott) is a broad-based health care company that discovers, develops, manufactures and markets products and services that span the continuum of care – from prevention and diagnosis to treatment and cure. Abbott’s principal businesses are global pharmaceuticals, nutritionals, and medical products, including diagnostics and cardiovascular devices.
Ross Products, the Nutritional Products division of Abbott Laboratories, is a U.S. market leader in pediatric nutritionals with brands such as Similac, Pedialyte, Pediasure and a world leader in adult nutritionals such as Ensure, Glucerna, Zone Perfect, EAS sports nutrition. Their vision is to be the worldwide leader in providing superior and trusted nutritional products and related healthcare products that advance the quality of life for people.
Position Overview
The Director of Market Research will have primary responsibility for managing the Ross market research group and for providing fact-based analysis to senior management for sound business making. This person must be a technically excellent researcher who is able to bring a “total business” perspective to the management of their group and delivering group goals. The group that this person will manage consists of five direct reports and 20 indirect reports.
Ideal Experience and Qualifications
The ideal candidate will have:
• 15+ years of proven experience leading and managing a marketing research function (including both custom and syndicated research) in support of corporate initiatives.
• 10 years of the experience should be on the client side preferably with a CPG company in highly regulated categories (such as food) or a consumer healthcare company
• Experience restructuring a research function to more effectively align the team as business consultants/partners with the business units
• International experience is preferable as this group helps support global initiatives
Contact
Sheryl S. Wengel
Senior Partner
Satterfield & Associates
(203)222-1977
sheryl@satterfield3.com
www.satterfield3.com
Senior Research Analyst
Description
The Senior Production Research Analyst, Customer Insights role requires experience in understanding market
research from defining, creating and analyzing competitive market information. The products managed by this group are large-scale quantitative tracking on-line surveys measuring customer perceptions and attitudes, gauging usage and behaviors. The role requires the ability to quickly grasp methodologies, analytical approaches, minute product details, meet production deadlines, improve automation / speed of deliverables, and monitor and improve the quality of data collection and deliverables with offshore resources. The selected candidate will be responsible for assisting and managing the development, refinement and maintenance of new and existing products.
Responsibilities:
• Work with internal clients to manage production of new and existing products, including: survey development, data analysis; mainly focused on report production.
• Ensure and maintain product quality
• Understand and adhered to defined processes
• Effective coordination/communication with Off-Shore teams, Product Managers, Production and Account
Management
• Coordinate the efforts of vendors to ensure successful product delivery, as needed
• On-time delivery
• Working extensively with off-shore resources to assist in meeting deliverables
Requirements:
• Minimum BS or BA, 2+ years professional experience in market research
• Strong skills in using analytical software and MS Office suite, Excel and PPT in particular
• Excellent problem-solving and analytical skills
• Extremely high level of attention to detail
• Strong and effective written and verbal communication
• Willingness to implement rigorous process and quality management into workflow
• Demonstrated ability to work in a fast-paced and multi-tasking environment
• Ability to coordinate product team efforts with other internal stakeholders
• Proficiency in SPSS or Quantum, if not, then demonstrated ability to learn analytical and statistical software
• Experience in managing survey projects including questionnaire design, online data collection, and analyzing survey based data
• Offshore vendor management experience, a plus
Contact
Kate Greenhill
TAM (Telephia Audience Measurement)
Telephia Inc
www.telephia.com
P +1.415.395.0515
M +1 415.378.2857
Associate Product Manager
Description
The Associate Product Manager, Customer Insights role requires experience in defining, creating and analyzing competitive market information. The products managed by this group collect large quantities of wireless consumer data to measure consumer spend and usage metrics. The role requires the ability to quickly grasp methodologies, analytical approaches, and minute product details. The selected candidate will be responsible for assisting and managing the development, refinement and maintenance of new and existing products – in areas including, but not limited to, study design, product marketing, project and process management, data analysis, report development and delivery. The selected candidate will interact with team members from development, operations and measurement science on a daily basis to build, maintain and deliver the highest quality products to our customers. The candidate must be a champion of quality and willing to interact directly with clients on occasion when required.
The position is perfect for someone with experience in Product Management, Syndicated Marketing Research, or Data Analysis.
Responsibilities:
• Identify and recommend product enhancements, new services, and new business opportunities.
• Create detailed Business Requirements Documents (BRDs) for new products and for new features within existing products
• Work with sales in client engagements to provide product specific expertise
• Create and maintain sales material and methodology documents
• Work with cross-functional teams including members from development, operations, production, and data analysis organizations
• Ensure quality in all customer deliverables
• Perform ad-hoc and custom analysis of data to assist customers with specific questions, help sales, or provide additional industry insight
Requirements:
• 2+ years of product management or research experience, preferably in a telecommunications or syndicated information products/company
• Knowledge of the wireless business; experience working at a carrier, infrastructure vendor, content provider, or similar company in the wireless space is ideal but not required
• Excellent analytical skills; ability to analyze and extract most important information from complex data; analyze trends; identify anomalies
• Excellent verbal and written communication skills, ability to communicate across the business and technology organizations and present information to internal and external clients
• Ability to make decisions and operate in a fast-paced environment
• Proficiency in Excel and Powerpoint required. Working knowledge of SQL required
• Working knowledge of SPSS a plus
• Experience with Microstrategy or another online report delivery tool a plus
• Passion and understanding of the wireless industry, particularly the wireless content industry
• Marketing or analytical undergraduate major a plus
Contact
Kate Greenhill
TAM (Telephia Audience Measurement)
Telephia Inc
www.telephia.com
P +1.415.395.0515
M +1 415.378.2857
Product Manager
The Product Manager, Customer Insights role requires experience in market research in defining, creating and analyzing competitive market information. The products managed by this group are large-scale quantitative tracking on-line surveys measuring customer perceptions and attitudes, gauging usage and behaviors. The role requires the ability to quickly grasp methodologies, analytical approaches, and minute product details. The selected candidate will be responsible for assisting and managing the development, refinement and maintenance of the Mobile Video product – in areas including, but not limited to, study design, product marketing, project and process management, data analysis, report development and delivery.
Responsibilities:
• Set the strategic direction of the product and manage the product roadmap
• Identify new business opportunities, recommend and launch product enhancements and new services.
• Create detailed Business Requirements Documents (BRDs) for new products and for new features within existing products
• Work directly with internal clients to develop and manage new and existing products, including: research design, survey development, and data analysis
• Ensure and maintain product quality
• Support client teams in selling and in supporting the product. This will include client visits
• Effective coordination/communication with other Product Managers, Measurement Science, System Development, Production and Account Management
• Coordinate the efforts of vendors to ensure successful product delivery, as needed
• On-time delivery and client satisfaction
Requirements:
• Minimum BS or BA, 4+ years professional experience in market research or product management
• Strong analytical skills and comfort in solving problems that require complex technical or quantitative analysis
• Extremely high level of attention to detail
• Excellent verbal and written communication skills, including the ability to communicate across the business and technology organizations and present information to clients
• Willingness to implement rigorous process and quality management into workflow
• Demonstrated ability to work in a fast-paced and multi-tasking environment
• Ability to coordinate product team efforts with other internal stakeholders
• Experience in managing survey projects including questionnaire design, online data collection, and analyzing survey based data
• Product management knowledge, required
• MBA, a plus
• Understanding of wireless industry, a plus
• Audience Measurement experience, a plus
• Proficiency in SPSS, a plus
Contact
Kate Greenhill
TAM (Telephia Audience Measurement)
Telephia Inc
www.telephia.com
P +1.415.395.0515
M +1 415.378.2857
Marketing Research Manager – Mobile Video
The Market Research Manager - Mobile Video, Customer Insights role requires experience in market research in defining, creating and analyzing competitive market information. The products managed by this group are large-scale quantitative tracking on-line surveys measuring customer perceptions and attitudes, gauging usage and behaviors. The role requires the ability to quickly grasp methodologies, analytical approaches, and minute product details. The selected candidate will be responsible for assisting and managing the development, refinement and maintenance of the Mobile Video product – in areas including, but not limited to, study design, product marketing, project and process management, data analysis, report development and delivery.
Responsibilities:
• Set the strategic direction of the product and manage the product roadmap
• Identify new business opportunities, recommend and launch product enhancements and new services.
• Create detailed Business Requirements Documents (BRDs) for new products and for new features within existing products
• Work directly with internal clients to develop and manage new and existing products, including: research design, survey development, and data analysis
• Ensure and maintain product quality
• Support client teams in selling and in supporting the product. This will include client visits
• Effective coordination/communication with other Product Managers, Measurement Science, System Development, Production and Account Management
• Coordinate the efforts of vendors to ensure successful product delivery, as needed
• On-time delivery and client satisfaction
Requirements:
• Minimum BS or BA, 4+ years professional experience in market research or product management
• Strong analytical skills and comfort in solving problems that require complex technical or quantitative analysis
• Extremely high level of attention to detail
• Excellent verbal and written communication skills, including the ability to communicate across the business and technology organizations and present information to clients
• Willingness to implement rigorous process and quality management into workflow
• Demonstrated ability to work in a fast-paced and multi-tasking environment
• Ability to coordinate product team efforts with other internal stakeholders
• Experience in managing survey projects including questionnaire design, online data collection, and analyzing survey based data
• Product management knowledge, required
• Understanding of wireless industry, a plus
• Audience Measurement experience, a plus
• Proficiency in SPSS, a plus
Apply Online
For best results, apply on-line at www.telephia.com/careers or use the following link to apply: http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=TELEPHIA&cws=1&rid=161
Campaign Analytical Manager
About CUNA Mutual Group:
Headquartered in Madison, WI with 5,000 employees worldwide and over $14B in assets, CUNA Mutual Group is the biggest small company you’ve never heard of. Already the leading provider of insurance and financial services to credit unions and their members worldwide, CUNA Mutual is in the midst of a strategic transformation to increase customer satisfaction, grow, innovate, develop new products, and enter new markets. As a result, we are conducting a talent search for multiple senior level Product Managers and Business Executives from insurance, financial services, and other select industries.
Position Summary:
The Campaign Analytical Manager’s role is to manage and drive tactical marketing plans that achieve business goals. The person in this role is responsible for providing analytics supporting new marketing concepts, driving ongoing marketing segmentation decisions for assigned products and contributing to the successful execution of new insurance product implementations.
Specific responsibilities include:
• Co-lead cross-functional teams and recommend solutions and campaigns (direct mail, e-marketing, call center) to meet business objectives
• Design both tests and rollout campaigns supporting marketing initiatives.
• Analyzing customer data and campaign results to assess future opportunities
• Provide recommendations on business rules and target markets
• Provide recommendations on circulation decisions
• Drive the forecasting of marketing results
• Recommend post-campaign result recommendations
• Incorporate industry best practices into all facets of work
Key Selection Factors Include:
• Bachelors or Advanced Degree in Marketing, Finance, Economics or Management. Advanced degree preferred
• Strong knowledge of direct marketing business and the financial metrics associated with the business and financial services
• Five or more years experience in the direct response industry with an emphasis on campaign analytics and data analysis.
• Proven teamwork and facilitation skills including the ability to lead cross-functional teams.
• Proficient in working with analytical/reporting tools and applications including SQL, SAS and Excel.
• Proven experience generating post-campaign analysis with recommendations.
• Strong communication skills, both written and oral
• Demonstrated ability to work independently to deliver unique analytical solutions in a time sensitive environment with minimal direction.
CUNA Mutual Group has retained Capital H Group, a national HR and Recruitment services firm, to manage this Talent Acquisition Program. To this opportunity or other opportunities within the CUNA Mutual Group Product Organization, please contact:
Jennifer Howe – Project Consultant
Office #312.235.6695;
Email: jennifer.howe@capitalhgroup.com
Or apply online at www.cunamutual.com
SENIOR ANALYTIC MANAGER JOB DESCRIPTION
(Stamford, CT; Minneapolis, MN; San Francisco, CA; or Chicago, IL)
Range around $90K +bonus
My client, the world’s largest provider of custom research and analysis seeks an Analytic Manager/Senior Analyst to perform the following duties:
• Narrative analysis, reporting, and presentation
• Supervision of outside consultants with charting, data population, and report formatting
• Tab and banner design with Execution staff
• Questionnaire design/consulting with Execution staff
• Input into proposals with Account Executives
• Client interaction/ consulting with Account Executives and Execution staff
Ideal Candidate - Experience:
• 10-12 years quantitative marketing research experience, with 4+ on client side
• Primary responsibility for narrative client-report analysis and presentation in PPT
o Experience in strategic analysis/ partnering with clients
o Superior writing and oral communication skills
o Superior PowerPoint, Excel, Word ability
o Basic understanding of statistical techniques for marketing research applications
o Exposure to proposal design/ writing at junior or senior level
o Exposure to narrative project design and costing at senior level, or primary responsibility at junior level
• 3+ years hands-on supplier-side project management experience, including:
o Primary responsibility for client interaction at junior or senior level
o Primary responsibility for questionnaire design at junior or senior level
o Knowledge of data processing and understanding of data tabulations, banners
Interesed? Know someone who might be interested? Forward an updated resume in Word to:
Betsy Kreiner: Recruiter, Market Research, Betsy@M3Msearch.com (716) 631-1300 x3003
VP MARKET RESEARCH (FINANCE & RISK ANALYSIS INDUSTRIES): Farmington Hills, MI $DOE
My client, a custom research supplier ranked among the top 25 largest research companies, is seeking a business development professional with a passion for market research and consulting for its Farmington Hills, Michigan office. The company’s client roster includes industry leaders in automotive, financial services, consumer packaged goods, IT, telecommunications and health care.
As a Vice President you will direct and coordinate the sales activity and project activity for a particular category of business, in this case clients in Finance and Risk Analysis businesses. This may include directing a team of researchers, attending to macro project management issues and personnel issues. Specifically, a Vice President must possess the Qualifications and be able to perform the Essential Duties and Responsibilities stated below.
Account Management Ability:
• Manage a robust client roster; include acting as primary client interface, as needed.
• Plan, direct, and coordinate project activity to meet project goals within the prescribed time and funding parameters.
• Maintain communications with both internal and external stakeholders/clients, keeping them informed about projects (when serving as project manager)
• Maintain accurate project records and a working knowledge of all projects handled by the team.
• Demonstrate a high level of industry expertise when selling, designing, and executing research.
• Review production and cost information to forecast teams' or division's progress toward stated goals and objectives.
• Plan and troubleshoot or problem solve to allow team members to direct, coordinate, and execute project activity to meet project goals within the prescribed time and funding parameters.
• Proactively seek cost savings measures to allow greater account profitability.
• Provide job cost quotations and track project costs.
• Demonstrate industry expertise in at least one major industry served by MPI.
Problem Solving / Analytic Ability:
• Initiate action to improve internal processes.
• Identify solutions for market research problems presented by clients.
• Demonstrate a proactive mindset in all business endeavors.
• Prepare appropriate proposals, reports and presentations.
• Develop new ways to analyze quantitative and qualitative data and prepares innovative reports and presentations.
• Conduct advanced analysis of quantitative and qualitative data.
• Demonstrate an advanced working knowledge of the functions and applications of statistical software such as SAS or SPSS.
Leadership Ability:
• Plan, assign, and direct work of team members, as necessary.
• Help develop and maintain the professional reputation of the Company.
• Interview and hire employees as needed.
• Serve as a member of various management committees.
• Participate in formulating and administering company policies and developing long-range goals and objectives for the company.
• Review production and cost information to forecast teams' or division's progress toward stated goals and objectives.
• Train, coach and mentor junior colleagues as necessary. Topics may include research design, company philosophy, client servicing, or other topic. Utilize support departments as necessary (e.g. HR, Marketing Sciences).
• Own ultimate responsibility for team’s quality.
Sales Ability:
• Identify and secure new opportunities for revenue growth within existing accounts.
• Identify and secure new opportunities for revenue growth with new prospects.
• Create and present unsolicited proposals or ‘white papers’.
• Has primary responsibility for team’s sales activity and growth.
• Has primary responsibility for team’s productivity.
• Provide instrumental support for team’s sales activity, including proposal and pricing development.
Miscellaneous:
• Work overtime and/or travel as required to complete assigned projects.
QUALIFICATIONS
• Demonstrated ability to perform basic personal computer operation including a working knowledge of Microsoft Word, Excel, and PowerPoint, SAS and/or SPSS.
• Minimum of Bachelor's degree and typically ten or more years of related experience; or a Masters degree and typically eight or more years of related experience.
• Demonstrated competency in the innovation and design of market research methodologies and analytical techniques. Also, demonstrated competency in the design and execution of qualitative methodologies.
• Ability to read, analyze, and interpret general business documents (such as, Requests for Quotations, professional journals, technical procedures, and/or others). Ability to effectively present information and respond to questions from managers, clients, co-workers, and the general public. Ability to make effective and persuasive speeches and presentations.
• Ability to write effectively. This includes demonstrating full understanding of the topic and clear thought on all points covered, employing all grammar rules and fundamentals, and completing writing assignments in a timely fashion
• Demonstrated exceptional ability to manage market research projects and supervise research personnel. This would include proven interpersonal skills.
• Ability to apply concepts such as fractions, percentages, ratios, and proportions to practical situations and to utilize more complex concepts such as probability and statistical inference.
• Proven knowledge of the functions and applications of statistical software such as SAS or SPSS.
• Ability to apply principles of logical or scientific thinking to a wide range of intellectual and practical problems. Ability to deal with nonverbal symbolism (formulas, scientific equations, graphs, etc.,) in its most difficult phases. Ability to deal with a variety of abstract and concrete variables.
• Able to effectively lead a project team to complete the project's objectives.
Interest? Know someone who might be interested? Forward an updated resume in Word to:
Betsy Kreiner: Recruiter, Market Research, Betsy@M3Msearch.com (716) 631-1300 x3003
DIR, RESEARCH SERVICES, St. Louis or Oakbrook Terrace, IL
Compensation $100-130K
To direct the technical marketing research function including design, analysis and client deliverables, working in conjunction with the appropriate Research Services, Business Development and Operations people. To ensure that research is well designed and communicated clearly through well written sales proposals and well executed according to the design plan and Quality Management System, thereby meeting or exceeding client expectations. Participate in sales presentations as required. Provide on-going research skill development opportunities for staff and further manage and mentor direct reports. As appropriate, ensure that the right people (and other resources) are sufficiently deployed according to the design plan and to meet project budgets and timelines.
HR: (1) Conduct or assist with performance reviews of research staff to include skill development plans. (2) Provide on-going training to enhance research skills with in the region. (3) Participate in the recruitment and selection of new research staff members.
SALES SUPPORT: (1) Participate in proposal development meetings with Account Managers and other appropriate staff. (2) Assist with the design, development and costing of research proposals.
PROJECT MANAGEMENT: (1) Foster teamwork and partnership among all project team members regardless of division. (2) Maintain confidentiality of research at all times. (3) Follow marketing research industry standards published by CASRO, CMOR, AMA, MRA and ESOMAR.
FINANCIAL MANAGEMENT: Ensure that project budgets are developed and monitored regularly to achieve budgeted gross profit.
Contribute to Company and North America division-wide initiatives such as continuous improvement of Quality Management System, lunch and learn sessions, etc. and other administrative functions.
REQUIREMENTS:
(1) Master's Degree in Marketing Research or PhD or Equivalent Experience (2) Eight or more years of experience in Field. (3) Advanced competency in research design and analytical skills. (4) Ability to communicate effectively with the clients, project teams and senior management.
Interest? Know someone who might be interested? Forward an updated resume in Word to:
Betsy Kreiner: Recruiter, Market Research, Betsy@M3Msearch.com (716) 631-1300 x3003
STRATEGIC CONSULTING DIRECTOR, Retail Market Research, St. Louis or Chicago
Compensation $120 +bonus
My client, a custom market research provider, is seeking a Strategic Consulting Director to provide targeted Retail industry sector-specific perspectives to acquire and retain business. The company services are primarily for clients in the automotive, financial, telecommunications, and hospitality industries. The company's research areas include customer loyalty and satisfaction, employee satisfaction surveys, and retail pricing.
Reporting to the Division Vice President, Retail Research this position work with clients, Account Managers, Marketing Science, Research staff, Financial, Field Management staff, IT staff and Senior Management. They support Retail Research opportunities across company as appropriate to demonstrate Retail thought leadership to acquire or retain clients.
Responsibilities -
SUBJECT MATTER EXPERTISE: (1) Consult with clients to ensure client research is well designed, clearly communicated and kept with current trends in the market research industry to meet their business objectives. (2) Write white papers for the Retail sector to be published as internal point of view documents to generate interest among potential clients and maintain thought leadership. (3) Speak at industry conferences to further the company’s presence as an expert in the Retail sector based on issues that are current and relevant at the time to generate interest among potential clients. (4) Represent the company’s Retail Research sector in media interviews to increase client public relations draw and establish client thought leadership in one of the company’s targeted sectors. (5) Publish industry articles in trade publications to generate interest among potential clients and maintain client thought leadership. (6) Educate the company’s targeted Retail team on updates in the industry to ensure program design, questionnaires, and report drafts reflect an understanding of the client's industry and business issues. 55%
SALES SUPPORT: (1) Participate in face-to-face sales presentation to demonstrate industry credibility in the Retail sector. (2) Participate in proposal development meetings with Account Managers and other appropriate staff to assist with the design, development and costing of research proposals. 40%
OTHER: Contribute continuous improvement ideas to the company’s Quality Management System based on experience with operations of research programs. 5%
Qualifications
(1) Eight or more years of experience in the retail sector (2) Master's Degree in Marketing Research or MBA required. (3) Advanced competency in research design and analytical skills. (4) Ability to communicate effectively with the clients, project teams and senior management.
Interest? Know someone who might be interested? Forward an updated resume in Word to:
Betsy Kreiner: Recruiter, Market Research, Betsy@M3Msearch.com (716) 631-1300 x3003
Vice President of Consumer & Brand Insights
The Company
Profile
Kohl’s mission is to be the leading family-focused, value-oriented specialty department store offering quality exclusive and national brand merchandise to the customer in an environment that is convenient, friendly and exciting.
Strong Financial Performance
2006 was a record year for Kohl’s. Net sales increased 16.0% to a record $15.5 billion, while comparable store sales rose 5.9%. Net income increased to a record $1.1 billion.
Company Initiatives
Of course, Kohl’s means brands and this is where Kohl’s continues to excel. Kohl’s was built on the concept of emphasizing national brands that project quality and value and have wide customer appeal. National brands such as Levi’s, Columbia, Kitchenaid, Nike and many others across the store are the foundation of the merchandise offerings. Exclusive national brands (Chaps, Daisy Fuentes), available “Only at Kohl’s,” and our own private brands (Apt. 9, Sonoma, Croft & Barrow) further broaden the mix and set Kohl’s apart in the market.
In 2007, Kohl’s will build on the 2006 successes and launch even more new brands. In the fall, Kohl’s will launch Simply Vera by Vera Wang (designed by the iconic American designer Vera Wang), a full lifestyle brand with products in sportswear, intimate apparel, handbags, leather accessories, jewelry, footwear, linens and towels. Also coming in the fall, in another exclusive licensing arrangement, is a Food Network-branded line of home goods, including cookware, dinnerware, kitchen gadgets, cutlery, pantryware, food storage, kitchen gadgets and table linens.
Expanding the Presence
The story of Kohl’s is a story of profitable expansion. Kohl’s plan is to open approximately 400 stores over the next four years, operating more than 1,200 stores by the end of 2010. Over the last 10 years Kohl’s has grown from 128 stores to 817, to become a leading national retailer. Kohl’s will continue to build on this momentum through a well-defined expansion strategy that includes both new builds and takeovers of existing retail sites. With three store formats – suburban, small and urban – there is flexibility to add stores in markets of all sizes.
Inspiring the Customers
Kohl’s is the source of inspiration, guidance and style at great value that lets our customer transform the way she looks, lives and feels in the many roles she plays.
Kohl’s appeals to a broadening customer base. Kohl’s customers can be a busy mom shopping for herself, her family and her home. She can also be a single woman looking for updated and contemporary fashions or a working woman without children. The styles and looks she wants and needs are constantly changing and Kohl’s is in tune with those changes.
Regardless of her lifestyle, Kohl’s customers are smart shoppers who know there is more to value than price. Customers can find what they want in a single trip where compelling merchandise and in-store graphics help put together the look wanted in a short amount of time.
Kohl’s strategy is to encourage the customer to shop more frequently and attract new customers to the stores by offering great new fashion and styles in an exciting, easy-to-shop environment.
Building the Brands
Kohl’s collection of national brands is strategically evolving to meet the desires of Kohl’s customers and the “Only at Kohl’s” exclusive brand portfolio continues to grow.
Kohl’s brands appeal to different customer lifestyles. Some may want to dress “classic” during the day and “updated” or “contemporary” at night. That’s why Kohl’s has focused on those lifestyles in the merchandise mix. For a classic look, she can find the traditional styling she wants in Chaps for her, designed by Polo Ralph Lauren exclusively for Kohl’s, or our private Croft & Barrow brand.
The updated customer’s roots are in traditional styling, but with modern fabrics and a more body-conscious fit. National brands such as axcess and Nine & Company in women’s and axcess and Axist in Men’s satisfy this customer. For a fashion forward contemporary look, Kohl’s offers daisy fuentes and apt.9. Kohl’s also balances assortment of basics and wardrobe fundamentals with fresh styles, exciting silhouettes, new fabrics, trendy colors and unexpected pieces that surprise her.
Position Summary
Reporting to the SVP of Marketing, the VP of Consumer and Brand Insights will identify and respond to the informational and analytical needs of the Company as it relates to all consumer, associate, merchandise, operations and brand information for the purpose of developing and executing strategies which drive sales and differentiate Kohl’s.
Key Relationships
Reports to: SVP, Marketing
Direct reports: Team of six (6)
Major Responsibilities
• Oversee the design and execution of company-wide research and consumer information projects to assist in the formulation of the company’s strategic plans.
• Oversee the design, execution, and communication of primary marketing research studies to evaluate company wide and department specific performance, company positioning, competitive positioning and customer profiling.
• Manage the analysis and interpretation of secondary research data to provide direction for strategic and tactical plans.
• Create and maintain 3-year plan to proactively monitor consumer, company and merchandise trends/performance.
• Act as internal consultant on all company projects which require testing prior to roll out.
• Responsible for keeping abreast of new data sources for the development of new research and information sources and approaches to better meet analysis/information needs for the company.
• Responsible for maintaining and communicating customer profiles for company and major competitors.
• Responsible for maintaining and communicating competitive intelligence information.
• Consult on all associate survey/success factor strategies: information gathering, models, surveys, recommendations, etc.
• Oversee the analysis of existing and new market results, identifying opportunities, challenges, discussing them with marketing, credit, merchandising and store operations and creating marketing plans with the VP of Marketing Communications.
• Develop communication tools to ensure an effective flow of relevant and actionable information. Effective two-way communication is the responsibility of the Vice President.
• Make regular presentations of findings to senior management and groups in and outside of the Company as appropriate (i.e. advertising agencies).
• Direct the development and coordination of internal and external analysis of all marketing activity, regularly seeking input from marketing, merchandising, credit and store operations.
• Direct the analysis of advertising activity, evaluate ROI and make recommendations.
• Mentor, coach and develop consumer & brand insights/research staff.
• Oversee staff’s ongoing analysis and conclusions.
• Directly responsible for annual research budget of approximately $3.7 million
CANDIDATE SPECIFICATION: KEY SELECTION CRITERIA
Ideal Experience
This senior executive will be a seasoned consumer marketing research/insights professional with a proven background in leading the marketing research initiatives for a large corporation known for best in class brand and consumer insights practices. He/she will be skilled at initiating and tracking multiple studies simultaneously as well as managing ad hoc projects. Must have experience partnering with business unit leaders, providing strategic consumer/brand insights and on-going analysis of data.
This background will likely include:
• Minimum of 8-10 years of experience in research, analysis and integrated marketing within a consumer driven company/industry.
• 4 year degree with statistics training.
• Solid understand of modeling and statistical analysis as it pertains to marketing research.
• Excellent communication skills, both verbal and written.
• Minimum of 5 years of managerial experience.
• Thorough understanding of research methodologies.
• Experience as focus group moderator.
• Strategic orientation and experience.
Critical Competencies for Success
The successful candidate will be keen to accept the challenges of a significant business poised for growth and of championing Kohl’s approach to understanding the consumer.
• Strategic Agility: Strong strategic ability, having been an outstanding performer in a dynamic organization that is regarded for progressive consumer insights. He/she will possess both a keen attention to detail and a strategic/creative orientation to formulate and achieve overall strategies within a complex, multi-billion dollar enterprise. He/she is recognized as a leading edge thinker who has provided the insights for winning marketing strategies. Strategic, analytical and intellectually aggressive, he/she has a track record of leading multifaceted consumer & brand insights initiatives.
• Broad and Balanced Expertise: Balancing strategic, analytic, planning, creative, and execution skills, the ideal candidate brings capabilities in all fundamental areas of marketing, including: research, consumer behavior, loyalty, advertising, creative, branding, etc. He/she relies on disciplined processes and tools for evaluating opportunities and measuring results of consumer insight studies.
• Catalyst for Change: This individual is unafraid to chart a new direction, is driven to build and grow the organization, and can create an environment where established ways of thinking can be provocatively challenged and evolved. The individual we seek has demonstrated the ability to manage, lead and develop results across a large, preferably multi-unit business.
• Collaborative Leader: With a team-oriented style, the successful candidate has demonstrated the ability to work collaboratively across multifunctional teams and is someone who has strong interpersonal and judgment skills and can create enthusiasm within the team and across the company. He/she has the presence and credibility to win support and buy-in. He/she possesses a sense of urgency, leads by example, and has a track record of attracting, retaining, mentoring and coaching talent at all levels. He/she is able to engender enthusiasm, creativity and teamwork to elicit results from others.
• Strong Interpersonal Skills: He/she will possess strong written and verbal communications skills and be equally effective in both formal and informal settings with senior executives, peers, business partners and other constituents. He/she has a quick intelligence, and adapts and responds quickly to inquiries and questions. The individual is polished in his/her personal presentation, confident and outgoing, with good intuition, tenacity and a passion for marketing that permeates his/her communication style.
Other Personal Characteristics
• A thought leader, someone who has demonstrated success at combining creative and strategic initiatives with well-grounded practices designed to move corporate/store initiatives forward.
• Ability to adapt to a rapidly changing, fast paced work environment.
• Outstanding communication skills necessary to present powerful conceptual frameworks in combination with compelling and supporting analytical facts necessary to introduce new consumer/brand insights.
• Results-driven manager who outlines and achieves specific performance goals by constructive “hands-on” leadership.
• A collaborative individual who is motivated by working effectively with others and forging consensus. Someone described as “good with people” and “down-to-earth.”
• A team player who can interrelate and operate effectively with peers and other associates within a collegial, yet demanding, management environment.
• A non-political team player who can quickly establish himself/herself as a trusted member of the management team and be relied upon to get things done. Identifies closely with, and is committed to, the achievement of the company’s overall mission.
Contact:
Dave Watson
Manager of Leadership Recruitment
Kohl’s Corporation
N56 W17000 Ridgewood Drive
Menomonee Falls, WI 53051
Telephone 262-703-7646
Facsimile 262-703-6373
E-mail david.watson@kohls.com
SENIOR ANALYTIC MANAGER JOB DESCRIPTION
(Stamford, CT; Minneapolis, MN; San Francisco, CA; or Chicago, IL)
Range around $90K +bonus
My client, the world’s largest provider of custom research and analysis seeks an Analytic Manager/Senior Analyst to perform the following duties:
• Narrative analysis, reporting, and presentation
• Supervision of outside consultants with charting, data population, and report formatting
• Tab and banner design with Execution staff
• Questionnaire design/consulting with Execution staff
• Input into proposals with Account Executives
• Client interaction/ consulting with Account Executives and Execution staff
Ideal Candidate - Experience:
• 10-12 years quantitative marketing research experience, with 4+ on client side
• Primary responsibility for narrative client-report analysis and presentation in PPT
o Experience in strategic analysis/ partnering with clients
o Superior writing and oral communication skills
o Superior PowerPoint, Excel, Word ability
o Basic understanding of statistical techniques for marketing research applications
o Exposure to proposal design/ writing at junior or senior level
o Exposure to narrative project design and costing at senior level, or primary responsibility at junior level
• 3+ years hands-on supplier-side project management experience, including:
o Primary responsibility for client interaction at junior or senior level
o Primary responsibility for questionnaire design at junior or senior level
o Knowledge of data processing and understanding of data tabulations, banners
Interesed? Know someone who might be interested? Forward an updated resume in Word to:
Betsy Kreiner: Recruiter, Market Research, Betsy@M3Msearch.com (716) 631-1300 x3003
VP MARKET RESEARCH (FINANCE & RISK ANALYSIS INDUSTRIES): Farmington Hills, MI $DOE
My client, a custom research supplier ranked among the top 25 largest research companies, is seeking a business development professional with a passion for market research and consulting for its Farmington Hills, Michigan office. The company’s client roster includes industry leaders in automotive, financial services, consumer packaged goods, IT, telecommunications and health care.
As a Vice President you will direct and coordinate the sales activity and project activity for a particular category of business, in this case clients in Finance and Risk Analysis businesses. This may include directing a team of researchers, attending to macro project management issues and personnel issues. Specifically, a Vice President must possess the Qualifications and be able to perform the Essential Duties and Responsibilities stated below.
Account Management Ability:
• Manage a robust client roster; include acting as primary client interface, as needed.
• Plan, direct, and coordinate project activity to meet project goals within the prescribed time and funding parameters.
• Maintain communications with both internal and external stakeholders/clients, keeping them informed about projects (when serving as project manager)
• Maintain accurate project records and a working knowledge of all projects handled by the team.
• Demonstrate a high level of industry expertise when selling, designing, and executing research.
• Review production and cost information to forecast teams' or division's progress toward stated goals and objectives.
• Plan and troubleshoot or problem solve to allow team members to direct, coordinate, and execute project activity to meet project goals within the prescribed time and funding parameters.
• Proactively seek cost savings measures to allow greater account profitability.
• Provide job cost quotations and track project costs.
• Demonstrate industry expertise in at least one major industry served by MPI.
Problem Solving / Analytic Ability:
• Initiate action to improve internal processes.
• Identify solutions for market research problems presented by clients.
• Demonstrate a proactive mindset in all business endeavors.
• Prepare appropriate proposals, reports and presentations.
• Develop new ways to analyze quantitative and qualitative data and prepares innovative reports and presentations.
• Conduct advanced analysis of quantitative and qualitative data.
• Demonstrate an advanced working knowledge of the functions and applications of statistical software such as SAS or SPSS.
Leadership Ability:
• Plan, assign, and direct work of team members, as necessary.
• Help develop and maintain the professional reputation of the Company.
• Interview and hire employees as needed.
• Serve as a member of various management committees.
• Participate in formulating and administering company policies and developing long-range goals and objectives for the company.
• Review production and cost information to forecast teams' or division's progress toward stated goals and objectives.
• Train, coach and mentor junior colleagues as necessary. Topics may include research design, company philosophy, client servicing, or other topic. Utilize support departments as necessary (e.g. HR, Marketing Sciences).
• Own ultimate responsibility for team’s quality.
Sales Ability:
• Identify and secure new opportunities for revenue growth within existing accounts.
• Identify and secure new opportunities for revenue growth with new prospects.
• Create and present unsolicited proposals or ‘white papers’.
• Has primary responsibility for team’s sales activity and growth.
• Has primary responsibility for team’s productivity.
• Provide instrumental support for team’s sales activity, including proposal and pricing development.
Miscellaneous:
• Work overtime and/or travel as required to complete assigned projects.
QUALIFICATIONS
• Demonstrated ability to perform basic personal computer operation including a working knowledge of Microsoft Word, Excel, and PowerPoint, SAS and/or SPSS.
• Minimum of Bachelor's degree and typically ten or more years of related experience; or a Masters degree and typically eight or more years of related experience.
• Demonstrated competency in the innovation and design of market research methodologies and analytical techniques. Also, demonstrated competency in the design and execution of qualitative methodologies.
• Ability to read, analyze, and interpret general business documents (such as, Requests for Quotations, professional journals, technical procedures, and/or others). Ability to effectively present information and respond to questions from managers, clients, co-workers, and the general public. Ability to make effective and persuasive speeches and presentations.
• Ability to write effectively. This includes demonstrating full understanding of the topic and clear thought on all points covered, employing all grammar rules and fundamentals, and completing writing assignments in a timely fashion
• Demonstrated exceptional ability to manage market research projects and supervise research personnel. This would include proven interpersonal skills.
• Ability to apply concepts such as fractions, percentages, ratios, and proportions to practical situations and to utilize more complex concepts such as probability and statistical inference.
• Proven knowledge of the functions and applications of statistical software such as SAS or SPSS.
• Ability to apply principles of logical or scientific thinking to a wide range of intellectual and practical problems. Ability to deal with nonverbal symbolism (formulas, scientific equations, graphs, etc.,) in its most difficult phases. Ability to deal with a variety of abstract and concrete variables.
• Able to effectively lead a project team to complete the project's objectives.
Interest? Know someone who might be interested? Forward an updated resume in Word to:
Betsy Kreiner: Recruiter, Market Research, Betsy@M3Msearch.com (716) 631-1300 x3003