DESCRIPTION:
Bath & Body Works is undergoing a total brand makeover — from gingham check and country-inspired fragrant body care to a modern apothecary of beauty and well-being. Its tagline - Beauty for Body and Soul - speaks to the need to create a more holistic approach to beauty, one that cares for the mind and spirit together with skin and body.

The purpose of the Sr. Market Research Analyst is to be a key contributor in providing relevant and actionable customer/consumer intimacy (a.k.a.…market research) and knowledge to support merchant activities and the brand overall.

Responsible for coordination and project management of BBW
marketing research projects as assigned.

Independently coordinate, field and manage assigned market research tests by working with BBW cross-functional teams (Brand and Retail Merchants, Product Development, Marketing, Training, etc.) and outside fragrance vendors and market research suppliers.

Manage vendor data analysis, including cross-tabulations and statistical analysis. Review and edit vendor reports. As needed, write and present concise and actionable MRD executive summaries for deemed studies.

Participate in Bath & Body Works whole company marketing research projects such as customer service, segmentation, ideation, brand equity studies, etc.

Travel to focus groups for assigned businesses. Groups are conducted in the contiguous US.

Conduct in-store interviewing within Bath & Body Works’ stores.

Regularly visit BBW stores in contiguous U.S. as part of BBW Store Day program.

Attend BBW merchant meetings that relate to MRD projects as appropriate for daily responsibilities.

Gain intimate knowledge of assigned business categories.

QUALIFICATIONS:
Must have excellent project coordination and management skills.

Must have experience conducting or managing a variety of qualitative and quantitative research methods (i.e., focus groups, telephone, online, concept and product testing, etc.)

Must have strong and varied data analysis experience including having worked with open ended coding, statistical analyses and working with large data sets—must be able to develop analytic plans and manage vendors providing analytics

Must be able to quickly translate data into concise and insightful executive summaries and presentations

Must be able to work independently in a dynamic, fast-paced environment.

Outstanding interpersonal skills are a must.

Strong written and verbal skills are a must.

Minimum 3-5 years of experience working in the marketing research field. Corporate research experience and/or supplier experience is highly desirable.

Highly skilled PC Microsoft Office software experience desired especially Excel and PowerPoint.

Strong skills working with and negotiating cost with outside vendors is highly desired.

Must have undergraduate degree. Degree in marketing, business or marketing research is preferred.

Retail or “high paced” work environment experience is highly desired.

Must be willing to regularly travel up to 2-4 days per month

CONTACTS:
To be considered for this position and to view all career opportunities at Limited Brands, please visit our career web site at http://www.limitedbrands.jobs