Our A.C. Nielsen Community

Since 1992, the A.C. Nielsen Center has graduated over 160 alumni with degrees in marketing research. In addition, the Center has over 200 professionals in our extended network. Many of our alumni hold senior positions at top companies like Abbott Labs, ACNielsen, General Mills, and Kraft.

Center Resources

  • View Job Postings
    We maintain an extensive list of marketing research positions available across the country. Please email us if you would like to submit your own listing.
  • Focal Point Newsletter
    The A.C. Nielsen Center publishes a newsletter highlighting our activites from each semester.
  • Bi-annual Madison Summit
    Attend our bi-annual summit and hear presentations on cutting-edge marketing research innovations and field experts.
  • Alumni Stories and News
    Read about our alumni and their success.

Contribute to the Center

  • Donate to the Center
    Continued alumni support is crucial to our Center and the MBA program as a whole.
  • Hire a Current Nielsen Student
    Recruit our students to help your organization with projects during the academic year. This mutually beneficial relationship comes from the core of the UW's Wisconsin Idea.
  • Hire a Graduate
    Fill your full-time positions with one of our graduating students.
  • Be a Guest Speaker
    Outside speakers provide a real world perspective. Engagements range from one hour presentations to full-day workshops.