Learning Environment

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Leaders in Industry

What’s it like to launch a high-tech company in your twenties? What tradeoffs do CEOs face between ethical issues and financial performance? Wisconsin MBA students have regular, first-hand exposure to the challenges of being a business leader, thanks to scores of executives who share their experiences in a variety of ways.

Wisconsin MBA students interact with an individual advisory board for their career specialization. Members of these industry-specific boards act as mentors, share industry best practices, and provide an invaluable network for summer internships and post-graduation employment.

Noted business leaders on the national scene come to campus throughout the school year to speak in the M. Keith Weikel Executive Leadership Speakers Series. MBA Centers also bring in noted speakers in their specific fields. For example, the Center for Brand and Product Management offers an Applied Learning Curriculum that brings in top marketing leaders to campus to help expose its students to important issues in brand and product management. Students hear from marketing experts at leading companies such as Kraft Foods, Procter & Gamble, Target, General Mills, and Intuit. The Hawk Center for Applied Security Analysis brings in investment professionals from leading firms to speak to students on an almost weekly basis.

Students also interact with business leaders in carrying out the in-depth applied projects that make up a corner stone of the Wisconsin MBA. Students discover the challenges that companies face as they work on projects on their behalf — tackling everything from researching the pros and cons of a new product release, to performing a business evaluation, to examining the cost of acquiring equity.