Department of Marketing Homepage

The marketing department was recently rated second in country for research productivity, seventh in the country for its undergraduate program and twenty-fifth for its MBA program. The department includes the A.C. Nielsen Center for Marketing Research, a nationally prominent center which trains masters students in this area. The department also houses the Center for Brand and Product Management, a new center designed to give students outstanding training for jobs in product management at leading companies throughout the world. It is also affiliated with the Grainger Center for Supply Chain Management, a leading center in the supply chain management area.

At the undergraduate level, students can earn a bachelor's degree in business administration in marketing. At the masters level, students can earn an MBA in marketing with a concentration in marketing research or in product management. Students can also earn an MBA degree in supply chain management. The department also offers a PhD in marketing.