March 1, 2008

Aric Rindfleisch Named Associate Dean for Research and Ph.D. Programs

Aric Rindfleisch, associate professor in marketing, was named the associate dean for research and Ph.D. programs. Rindfleisch succeeds Jed Frees in this role.

Rindfleisch has spent many years in various aspects of the marketing field. His research on consumption values, interfirm cooperation and new product development has appeared in top marketing journals, including the Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research. He has also served on the editorial boards of the Journal of Consumer Research, the Journal of Marketing, and the Journal of the Academy of Marketing Science. Prior to earning his Ph.D., Rindfleisch worked in marketing research, advertising and served as an officer in the U.S. Army Reserve for 14 years.