School of Business Gazette > February 2006

New Type of Alumni Event Proves Popular with Chicago Alumni

In January, Wisconsin Business Alumni held a different type of alumni event for School of Business alumni from the Windy City. Instead of the usual luncheon and formal talk, Chicago-area alumni were invited to socialize and watch together on TV as the UW men's basketball team played against Ohio State at an evening event at a Chicago-area pub, Will's Northwoods.

The more than 130 Chicago-area alumni who attended had the chance to socialize with each other and with School of Business representatives including Dean Michael Knetter, who gave an informal update on the School of Business. Alumni Director Alisa Robertson said the more casual event was part of recent efforts by the School of Business to get more young alumni involved. "We're going to be trying several new approaches, to see what works best to reach this important group," Robertson said.

Dean Michael Knetter gave a School of Business progress report to Chicago-area alumni during half-time of the UW-Ohio State basketball game.