Craig Thompson to Co-chair Consumer Culture Theory Conference
October 1, 2009The Consumer Culture Theory Conference will be held in Grainger Hall from June 10 to 13, 2010. Craig Thompson, Gilbert & Helen Churchill Professor of Marketing, will be a co-chair.
Consumer culture theory examines the relationship between consumer behavior and cultural environment in relation to the marketplace. Keynote speaker will be Bryant Simon, author of “Everything but the Coffee: Learning about America from Starbucks.”
Posted in Faculty-Staff News, Research Excellence