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| Student Profiles | Class of 2009 |
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Jacob Abel | Bio
“For me, the choice was clear. Only Wisconsin could guarantee that I would be working with, and be mentored by, global business leaders who invest their time and energy in my success. The wealth of experience they share prepares us for interviews and tackling the real-world business challenges we face upon graduation.”
• Jacob is in Brand Management at Nestle.
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Sennai Atsbeha | Bio
“The specialized program in marketing and general management allows me to focus on subjects that are directly related to my career interests. The CBPM meshes my background with in-depth brand and product management knowledge to help me better pursue my career of choice.”
• Sennai is in Brand Management at Pacific Cycle. |
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Rebecca Bishop | Bio
"Unlike any other MBA program in the nation, the CBPM allows me the opportunity to obtain the fundamentals of a solid MBA and explore the ever-growing area of brand management. With small class sizes, access to exceptional leaders and continuous support, the CBPM was an obvious choice."
• Rebecca is in Brand Management at Target. |
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Terry Goins | Bio
“The Center for Brand and Product Management will provide me with the knowledge, skills, network and support to be a successful leader in today’s competitive business world.”
• Terry is in Brand Management at S.C. Johnson. |
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Heather Holtsberg | Bio
"It’s a combination of the specialized focus of the program and the one-on-one attention students receive from our instructors, the Center directors, and our Board that will help to launch our careers in Brand Management."
• Heather is in Brand Management at Kraft. |
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Laura Hufschmidt | Bio
“The focused curriculum, access to top industry executives, and Advisory Board’s strong involvement are the reasons I chose the Center for Brand and Product Management. I know that Wisconsin’s specialized formula will build on my current skills and prepare me for a successful career.”
• Laura is in Brand Management at Nestle. |
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Kirsten Jaeckle | Bio
“The CBPM has garnered an impressive reputation in the business community for a variety of reasons: supportive peers, a highly accessible alumni network, outstanding professors, and access to corporate leaders. Those seeking a world class business school experience and a first-class career will find the Center to be an unparalleled option.”
• Kirsten is in Brand Management at Roth Kase. |
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Michael Kirtman | Bio
“I wanted to find an MBA program that truly focused on brand management. The only program exclusively dedicated to this is the CBPM at the University of Wisconsin. Being a part of the CBPM is going to make me a leader in the consumer products industry and prepare me to be successful at the best consumer products companies in the world. “
• Michael is in Brand Management at Procter & Gamble. |
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Mariah Kottke | Bio
"It was apparent to me that the CBPM is completely committed to producing graduates who have a strong foundation in the core business curriculum as well as a developed brand management skill set."
• Mariah is in Brand Management at Kimberly-Clark.
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Benjamin Lawnicki | Bio
"The aspects that particularly appealed to me were the Center’s 100% job placement history, the opportunity to interact with the corporate advisory board, and the small class size which guaranteed the personal attention I was looking for."
• Ben is in Brand Management at Kimberly-Clark.
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Adam Needles | Bio
"The CBPM combines a unique, focused curriculum - including both a traditional MBA core and advanced courses and applied learning in brand management - with unparalleled attention and access to industry executives who have significant marketing and brand-management experience. I really believe this is the 'advanced' MBA for the brand marketer who wants to put his/her career into overdrive."
• Adam is in Brand Management at Silverpop.
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Dave Oehler | Bio
"With its small class size, world-class faculty and special focus, the CBPM offers everything I am looking for in an MBA program. In and out of the classroom, I am able to gain the knowledge I need for success in a career in brand management while also developing the tools that will make me a strong and effective leader."
• Dave is in Brand Management at General Mills.
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John Oros | Bio
"The specialization focus of the Center for Brand and Product Management surrounds me with individuals who share a similar passion for marketing and allows for a more powerful experience."
• John is in Brand Management at Sara Lee.
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Andres Romero | Bio
“At the Center for Brand and Product Management, I will
not only receive a world class education, but will
also have direct interaction with business leaders of
the most important companies in the marketing
industry.”
• Andres is in Brand Management at Sears. |
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John Rotheray | Bio
“The #1 reason I'm here is the worldwide access to mentors and opportunities in brand management, followed closely by the cohesive community of students within the Center.”
• John is in Brand Management at Fire Ear. |
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Sarah Schwald | Bio
"The CBPM has exceeded my expectations. The small class size and applied learning give career-switchers, such as myself, the opportunities to really understand the brand industry and network with those at its forefront."
• Sarah is in Brand Management at Nike.
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Doug Sticksel | Bio
“I wanted to find an MBA program that would allow me to build a successful career in brand management at an industry-leading consumer packaged goods corporation. The CBPM has an outstanding track record for placing its students in top organizations. This reputation, combined with the advisory board, made for a very easy decision for me.”
• Doug is in Brand Management at Procter & Gamble. |
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Elena Taylor | Bio
"I chose to come to the CBPM to be part of a program committed to developing successful brand and product managers through a strong curriculum, applied learning events, and quality interactions with experienced brand managers from top companies."
• Elena is in Brand Management at Johnson & Johnson. |
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Hu (Jeffrey) Xie | Bio
“Wisconsin CBPM's goals match my expectations of what I want out of an academic program experience: to gain world-class brand and product management skills and to be on the fast track to general management. ”
• Jeffrey is in Brand Management at Johnson & Johnson. |
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