Freakonomics Author Lauds Wisconsin Naming Gift
Un-Naming Rights (New York Times)
The Graffiti of the Philanthropic Class (New York Times)
Wisconsin's Twist on the Name Game (BusinessWeek.com)
No Names, Please: U. Of Wisconsin-Madison Celebrates Unusual $85M Donation (CBS News)
What's in a name? (CNN.com)
Donors Bid Millions NOT to Rename School (China Daily News)
'Unprecedented' university donation keeps names out (USA Today)
The Osgood File (Transcript and audio | Download MP3)
Donors Bid Millions NOT to Rename School (Kiplinger.com)
Wisconsin-Madison grads team up for business school (Chicago Tribune)
UW gets $85 million for School of Business (Milwaukee Journal Sentinel)
A vote of confidence (Milwaukee Journal Sentinel Editorial)
Wisconsin's Business School Gets $85 Million Donation (Bloomberg.com)
Alums donate $85M to UW biz school (CNNMoney.com)
Don't Go Changin’ (Chronicle of Higher Education)
No-name gift is grand (Wisconsin State Journal Editorial)
Business School Receives $85-Million From Alumni Donors (Chronicle of Philanthropy)
School of Business is given millions (Wisconsin State Journal)
The Anti-Naming Rights Switcheroo: How It Netted A University $85 Million (CityNews, Toronto)
Alums donate $85M to UW biz school (Boston.com)